Papa Bello Enterprises Inc. Announces Consumer Products Division

Jul 25, 2013, 09:00 ET from Papa Bello Enterprises Inc.

YORBA LINDA, Calif., July 25, 2013 /PRNewswire/ -- Papa Bello Enterprises Inc. (PINK:PAPA), a leading marketing firm, announced the launch of a new Consumer Products division, Midas Direct (  The new division's initial products will be health and beauty related including products like the scent based weight loss spray, Spray Thin and Formula 22, the world most progressive anti-aging serum. 

The products will be sold via the PODS developed by the company's technology division, Blow Me Away Media, PODS (Point of Decision Systems) are Live Interactive Kiosks that will sell and vend products onsite.  The PODS will be powered by proprietary software, VIA (virtual interactive assistant) that will allow customers to be connected with a LIVE product specialist on demand.  "The PODS is the answer to combining the physical and virtual retails experiences, Brick and Click" says Jim Wheeler Papa Bello, CEO.

"The structure on the PODS creates a unique opportunity for both the businesses with space and the sales representative to make money each time a product is sold", said Wheeler.  "A PODS could be placed anywhere from a doctor's office, hair salon, car wash or a mall - turning dead space in a money making opportunity without adding any additional infrastructure."

Papa Bello began shipping the initial 12 products last week and looks to begin deploying the PODS during the current quarter.

About Papa Bello:
Papa Bello Enterprises is leading marketing company headquartered in Yorba Linda, California.  Papa Bello has a number of divisions: Blow Me Away Media, Limited Edition Ink, Mama's Direct and Midas Direct.  The company is bringing new innovative products and technologies to market through its unique business model.

SOURCE Papa Bello Enterprises Inc.