Paper Source and Paperless Post Announce Partnership
Paperless Post and Paper Source unite to merge the best of digital and paper invitations and greeting cards for customers' most meaningful events
- Paper Source becomes Paperless Post's sole provider for their paper business
- Paperless Post print product will be sold online at www.papersource.com and at 125 Paper Source stores nationwide
- Paperless Post will launch Paper Source's first-ever digital products on their website, which attracts 100 million users
- This exclusive partnership launches to customers October 10, 2017
NEW YORK, Aug. 29, 2017 /PRNewswire/ -- Paperless Post, a platform focused on design-driven digital and printed invitations and stationery, including greeting cards and announcements, has named Paper Source, a 34-year-old destination for people who love beautiful paper, as their exclusive print partner. Paper Source will also become one of Paperless Post's digital design partners, offering digital designs across holiday cards, wedding occasions, and birthday parties on their platform.
This exclusive partnership will offer customers a best-in-market collection of beautiful designs with delivery options in both digital and print formats. For the first time ever, starting in January, Paperless Post designs will have an in-store presence at 125 Paper Source stores across the country. This partnership will feature Paperless Post's wedding collection and offer free in-person consultations for customers to choose the perfect design for their special day.
"Our mission remains to help people gather more easily, beautifully, and meaningfully in real life," says James Hirschfeld, CEO of Paperless Post. "We are excited to continue working towards that goal by partnering with Paper Source in such a dynamic way."
Paperless Post's online platform will also launch Paper Source's first-ever collection of digital designs, bringing the brand's exclusive, hand-drawn art to an innovative digital format – a first in the brand's history. Customers will be able to choose favorite digital designs from the brand's archives as well as new designs created this year by the in-house Paper Source Art and Design team.
"We are so excited to launch this new offering to our customers," says Winnie Park, CEO of Paper Source. "As a powerhouse in digital invitations, Paperless Post is an ideal partner for us. We are uniting the innovation of a digital-first company with the power of our brick and mortar stores, which pride themselves on delivering above-and-beyond experiences every day. This will truly be the best of digital and analog."
About Paperless Post:
Our Product
Paperless Post is a digital events platform that helps you create online and paper invitations and stationery that reflect your individual aesthetic. Our distinctive, customizable designs and powerful online tools make it easy to communicate and connect expressively on any occasion—from everyday correspondence to milestone life events. Paperless Post collaborates with leading fashion and lifestyle designers, including kate spade new york, Oscar de la Renta, Rifle Paper Co., and John Derian. To date, Paperless Post users have sent over 85 million cards. To browse designs and send invitations, please visit www.paperlesspost.com.
Our Company
Siblings James and Alexa Hirschfeld launched Paperless Post in 2009 to prove that communication could be personal and well-designed regardless of the medium. Since then, we've established new standards for modern correspondence, allowing users to communicate expressively and connect in real life with a platform that prizes efficiency and design equally.
About Paper Source:
Founded in 1983, Paper Source is a premier paper and gift store offering a curated selection of fine and artisanal papers, invitations, gifts, gift wrap, greeting cards and an exclusive collection of envelopes and cards. With the goal to "Do Something Creative Every Day," Paper Source is committed to offering inspiration and innovation to their customers as they celebrate all of life's moments, both big and small. In support of this mission, Paper Source offers a creative aesthetic with a unique color palette and proprietary designs that are hand-illustrated by an in-house Art and Design team. As of August 2017, Paper Source operates stores in 29 states, the District of Columbia, plus an ecommerce store and wholesale division. For more information, please visit www.papersource.com.
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