PeopleKeys Announces Corporate Rebrand and New Website Launch
Redesigned website and products provide a cleaner and more simplified online shopping experience enhancing this 30-year old brand. The fresh look will better engage a younger, more diverse audience.
YOUNGSTOWN, Ohio, Sept. 12, 2017 /PRNewswire/ -- PeopleKeys, a world leader in DISC Behavioral Analysis, has recently launched its newly redesigned website, DISCinsights.com, featuring new product and site branding and a more intuitive shopping experience.
This important shift in PeopleKeys' strategic initiative comes from a need to attract a new generation of HR practitioners, coaches, consultants, and educators. The fresh graphics, logo, and colors better capture their focus on Applied DISC Analysis and its positive effects on workforce development, talent management, hiring and recruitment.
The rebranding initiative includes a revamped website featuring responsive design, improved navigation, streamlined product selection, and a more intuitive storefront. New "Collections" tabs highlight essential products for key verticals such as Leadership, Team Building, and Salesforce Development. Rebranding extends throughout the product line with new colors, logos, graphics, and covers on report products and business platform interfaces.
This site, DISCinsights.com, is designed to complement the company's corporate site, PeopleKeys.com, which offers more information on the breadth and depth of PeopleKeys' capabilities. Premiering the core products and product collections with a simple interface, DISCinsights.com is a store for anyone seeking a behavioral solution or a happier corporate culture.
One of the first DISC publishers, PeopleKeys further sets itself apart from other publishers with their exceptional customer care, flexible, customized solutions, on-site training, API integration and 33 language options. "Everything we do, including our websites, stores, and platforms are directed towards unlocking people potential," said PeopleKeys' CEO, Sandy Kulkin.
Visitors are encouraged to explore DISCinsights.com built for consumers and businesses alike. For companies needing larger reporting volumes, request a PeopleKeys' branded account at [email protected].
More about PeopleKeys:
PeopleKeys, a world leader in DISC Behavioral Analysis, has been publishing DISC tools for over 30 years. Their reports, courses, training, consulting, and platform integrations make them the premier choice for customized behavioral tools and programs. PeopleKeys helps small to large businesses, HR practitioners, educators, coaches, and non-profit organizations unlock the potential in their workforces. Behavioral tools are available in over 33 languages. PeopleKeys trainers are uniquely suited to help organizations create more productive corporate cultures.
Media Contact: Coleen Kulkin, (330) 599-5580, [email protected]
SOURCE PeopleKeys
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