DUBLIN, April 17, 2017 /PRNewswire/ --
Pepipost is a cloud-based email delivery engine that helps clients with timely delivery of transactional emails to the customers' inbox. Pepipost was founded in 2015 with a single mission - to help startups and businesses send transactional emails in the most efficient way and at the most disruptive pricing ever. The mission remains unchanged as Pepipost continues to scale new heights.
Pepipost believes that communication is vital for the success of any business and legitimate emails should go to the primary mailbox of the recipients and not land up in the spam folders. However, 85% of world's email is spam and even the legitimate ones get trapped in the spam folders. Only good sender attributes can enable emails to get past the spam filters. Pepipost wants to make the email ecosystem free of spam and is building the world's largest community of good senders.
This basic philosophy is evident in the disruptive pricing model of charging only for emails not opened by mail recipients. All emails opened by recipients are free, forever. These are credited back to the client's account in real time. This is unlike most of the players in the market today, who charge their clients for all the emails that are sent, and saves almost 40% of the email costs. The pricing model is flat with no confusing slabs or misleading fine prints.
What are transactional emails?
For the uninitiated, transactional emails are also known as triggered emails as these emails are triggered based on a user's interaction with the website/application. They are like the notification emails that one receives in the mailbox every day from websites that he is registered with. For example, in a social networking site, if someone posts a comment or like, then the user is notified immediately. Similarly, in an e-commerce site, the purchaser is informed by email about the status of his purchase and tracking of delivery. There can be several other contingencies or triggers that need to be instantly followed-up by emails. Such as, email address confirmations, changed password or password resets, abandoned shopping cart, account balance changes, auto-responders, invoices, purchase receipts etc.
The CEO, Tanishq Juneja, was ecstatic to reach this milestone and he expressed his happiness with a short yet impactful statement. "Speed has been one of the main advantages for Pepipost. Be it our fast email delivery or super quick resolution (with 24X7 Live Tech Support). Even our flying mascot represents swiftness in every action we take. Achieving 10,000 happy customers in a short span of two years is testimony of the trust that our customers have placed on us. I would like to take this opportunity to personally thank each and every one of the 10,000 customers for joining us in our mission to make the world spam free. We shall continue to deliver excellent value proposition to our esteemed clients."
He further added, "This success has been made possible by our hugely engaged and motivated team of Pepis who gave the best service and support to our customers. Our mascot, our Superhero Pepi who delivers mails in a flash, has become a symbol of trust and commitment to our customers."
Pepipost success factors: A journey of winning customers' trust
Pepipost owes its success primarily to these factors, which their customers love absolutely, that they successfully leveraged to gain a competitive advantage:
- Good analytics
To ensure deliverability, Pepipost follows the best delivery guidelines to ensure emails are delivered in a flash to the recipient's inbox. Automated SPF/DKIM validation, IP/Domain reputation management, DNS block lists, and a host of other heuristics guarantee that emails hit reputable IPs and domains.
Pepipost's unique pricing model, in which the charges are only for emails that are not opened by the recipients, not only makes it very economical for the clients but encourages clients to adhere to good email sender practices.
Pepipost presents its clients, a web-based dashboard which is an easy-to-use interface that provides precise real-time data and useful analytics. This helps in driving responsive business decisions and considerably enhances the ROI on emails. As many client testimonials have revealed, this has also become a potent tool for their customer engagement and enhancing customer loyalty.
The Pepipost email infrastructure is completely cloud-based, which is not just scalable, but reliable. This means that a business can send out millions of emails every day without worrying about clogged network or system. The robust and reliable email infrastructure gives customers the benefit of scaling-up their email system overnight.
Pepipost is the only ESP that offers 24X7 live chat support from a team of developer evangelists.
Customer-friendly features that wins 10,000 customers
The Pepipost Cloud Based Transactional Email Delivery Platform offers some features that enable any business to integrate with their email system. Features such as:
- Giving customers the choice to use SMTP or HTTP API
- Easy and quick integration, with APIs which work with different platforms like WordPress, Zoomla, and many others
- Highly optimized inbox delivery
- Real-time measurable analytics with user activity data including geography, device-type and more
The road ahead
Pepipost has ambitious plans for its future. By 2020, it plans to cross the one million mark. Pepipost already offers a free trial plan that lets any new user send 25,000 emails free every month. With its impeccable service and features, it is able to convert a sizeable chunk of its free trial users. In the now crowded segment of email delivery service providers, it has carved out an enviable niche for itself.
Pepipost is a leading provider of reliable, scalable cloud based transactional email delivery solutions. Pepipost is built on the philosophy of cleaning up the email ecosystem by sending only relevant emails and not adding any spam to already spam-ridden inboxes. With world-class deliverability expertise and disruptive pricing, Pepipost has empowered more than 10,000 startups, small and medium businesses across the globe, in using emails as a catalyst for growth. The company's single-minded focus on its product that helps businesses send email more effectively, has earned the company an enviable reputation in a fiercely competitive niche.
For more information, visit http://www.pepipost.com.
Head - Content & Customer Engagement at Pepipost
SOURCE Pepipost Ltd