Perkbox Partners with Springboard to Support the Importance of Retention in Hospitality

Aug 18, 2015, 11:30 ET from Perkbox

LONDON, August 18, 2015 /PRNewswire/ --

The benefit provider has sponsored the Retention Award at Springboard's 'Awards for Excellence' 2015 which will recognise successful innovation in tackling labour turnover and improving retention rates of employees. 

With the economy starting to move in the right direction the hospitality industry is thriving and the future is looking bright, however research from and Purple Cubed found that a third of hospitality employees are ready to leave their employer right now.

It showed that salary wasn't the key factor in driving this decision and that to ensure retention, employers must be aware of the main influences; inspiring leadership, open communication, opportunities to develop and a clear career path.

The Retention award aims to showcase businesses that use innovative and tailored methods to increase retention rates. Retention Award 2014 winner Boodles showed the importance of retaining staff in their entry through ensuring staff felt valued and that their Management and Committee team were dedicated to staff welfare which led to great staff loyalty and increased length of service.

Commenting, Springboard CEO, Anne Pierce MBE said: "Retaining staff in this ever changing industry can be a tough job to do, which is why Springboard wants to reward organisations who successfully and effectively do this. For this award judges will be seeking evidence that labour turnover has been consistently low or has improved as a result of specific initiatives to address retention. This year, Springboard is excited to partner with Perkbox to promote retention in the hospitality industry."

Saurav Chopra, co-founder and CEO of Perkbox comments: "The sector, while lively and rewarding, is traditionally mired by high staff turnover rates, so our partnership with Springboard will help educate businesses operating in these fields to improve their work culture and nurture a driven and happy team who are compelled to stay and invest in their future. 

"Sponsoring Springboard's Retention Award enables us to unite with this great charity and champion forward thinking businesses who put their employees' happiness first. The Retention Awards gives recognition and prestige to businesses who excel in this, and we're truly delighted to be supporting that."

To enter the Retention award visit

Notes to Editors 


The Springboard Charity, now in its 25th year, helps young, unemployed and disadvantaged people improve their prospects in life through a career in hospitality, leisure and tourism.

Springboard provides a range of opportunities for sustainable employment, or vibrant careers in hospitality, leisure and tourism through;

  • Free specialist careers information
  • Taster work experience opportunities
  • Development programmes to help maximise the chances of obtaining sustainable employment
  • Pre-employment and mentoring programmes
  • Educational teaching resources, information, support and student activities to teachers in schools and colleges

Springboard equips people with the knowledge and skills they need to achieve their potential.

Springboard also works closely with the industry to help attract more talent and address skills shortages. In doing so, it has the support of over 180 different industry establishments and suppliers.

For more information about Springboard, visit:


Founded in autumn 2014, Perkbox is an online platform for startups and SMEs, which gives employers and employees a range of great perks - from discounted gym memberships and 2-for-1 meals to exclusive deals on tech brands and savings on childcare.

Perkbox is the sister company of Huddlebuy Ltd ( ), the UK's largest benefits provider for startups and small businesses. The Huddlebuy service helps businesses grow by offering handpicked business deals from trusted brands with offers covering financial, marketing, business, technology and telecoms, education and e-learning products, alongside personal and recreational perks.

Perkbox was set up after Huddlebuy's business customers expressed an interest in passing on these businesses and personal perks onto their employees. Perkbox is therefore the definitive and dedicated employee benefits service for all businesses big and small.

As well as easy online redemption of perks on desktop and via smartphone app, Perkbox members also receive a seasonal surprise 'Perkbox' box stuffed with treats and free goodies delivered straight to offices.

Perkbox was set up with the belief that the best companies to work for look after their teams. The most successful businesses are comprised of people who are engaged, satisfied and loyal. Providing perks helps build stronger teams and incentivises workers to aspire to greatness.

Until recently, only large corporations could afford to pay for employee perks. Perkbox's easy and wholly customised offering allows SMEs to reward and incentivise their growing team with perks that help build a happy work culture with an investment in line with their budgets.

Perkbox is a new platform created by Huddlebuy, a parent venture that helps small businesses grow by offering handpicked business deals across financial, marketing, business, technology, telecoms, education and e-learning products.

For more information on pricing and packages available, , tel: +44-(0)20-8396-6812


Huddlebuy is the UK's largest benefits provider for startups and small businesses, helping them grow by offering handpicked business deals from trusted brands with offers covering financial, marketing, business, technology and telecoms, education and e-learning products, alongside personal perks including gym membership, discounted cinema tickets and exclusive meal deals redeemable at thousands of popular UK restaurants nationwide.  

Since launch in 2011, Huddlebuy has reached one million small businesses monthly through its SMB partner channels and over 216,000 UK small businesses have signed up to receive Huddlebuy's deals, helping them save approximately £11.6m.  

For more information, visit

For more information about Perkbox, or for interviews with Perkbox founders Saurav Chopra and Chieu Cao, contact: 

Andrea San Pedro, Director, ASP PR: +44-(0)7970-468982 

SOURCE Perkbox