Personal Capital Tops $1 Billion in Assets

SAN FRANCISCO, Jan. 6, 2015 /PRNewswire/ -- Personal Capital, the leader in digital wealth management, has crossed another milestone:  one billion dollars in assets under management.   This caps a year of rapid growth, with total assets growing to more than three times the level at the beginning of the year.

"Our accelerating asset base is driven by surging demand," said CEO Bill Harris.  "As life goes digital, affluent families want a better way to manage their money.  We combine technology and people – the best personal finance software and dedicated financial advisors – to build better financial lives."

Technology.  Personal Capital's free financial apps (for Web, iPad, iPhone and Android) deliver a complete view of your finances – all your accounts in one place.  Seven hundred thousand people have signed up to use the financial software, and they use it to track over $120 billion.

People.  Each client of Personal Capital's investment service works with a financial advisor, utilizing the comprehensive data in the apps to create a customized investment plan.  For households with complex finances, this personal attention is essential for tailoring strategies and building trust.

"Trust is essential," said Kyle Ryan, who runs Personal Capital's advisory services.  "Brokers sell products – often the ones that make them the most money.  We offer conflict-free advice on a one-to-one basis.  True advisors have a legal obligation to act in their client's best interest, not their own."

Personal Capital's unique approach creates an end-to-end system for managing your money:  comprehensive information, one-click analytics, personalized planning, and unbiased investing.

Personal Capital's software is available free to everyone, at personalcapital.com and in the app stores.  "Try it now," said Harris.  "Over half a million people can't be wrong."

Any reference to the advisory services refers to Personal Capital Advisors Corporation.  Personal Capital Advisors Corporation is an investment adviser registered with the Securities and Exchange Commission  ("SEC").  Registration does not imply a certain level of skill or training nor does it imply endorsement by the SEC. Past performance is no guarantee of future results.

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SOURCE Personal Capital

Related Links

https://www.personalcapital.com