Photobucket Streamlines Content Filtering Process With ImageVision's Technology, Reduces Operation Costs by 70 Percent

DALLAS, July 10, 2012 /PRNewswire/ -- As Web content consumption has evolved from static observation to an always-on, always-engaging experience, social media companies are finding it more difficult than ever to protect their online communities from unwarranted and illicit content without the help of breakthrough safety solutions. While the present space is dominated by costly, manual screening and flagging operations, Photobucket has integrated ImageVision's automated, real-time visual filtering technology into its content-security process to help screen and filter more than five million user-generated uploads per day for inappropriate and harmful visual content.

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"Each day we scan and filter tens of millions of images for social media companies looking to save money and improve review times of their content moderation work-flow.  As the first company to provide automated, real-time filtering of video and images in addition to text, we are changing the game by redefining the standard for accuracy, speed, and volume," said Steven W. White, president and CEO, ImageVision.  "We continue to innovate to advance our customer's objectives of protecting their brands and end users while reducing our customers' costs and maximizing their revenue opportunities.  Nobody gets more naked!"

As Photobucket works to allow users to upload whatever they choose in accordance with its "Terms of Use" ideals, protecting its broader online community from being unintentionally exposed to any questionable content while browsing its site remains one of the company's top concerns. Prior to its partnership with ImageVision, Photobucket spent more than $1 million dollars annually on a moderation process that required the manual review and filter of more than 1.8 billion uploads for questionable or suspect content. Now, to guarantee "clean" community standards are upheld within current financial constraints, Photobucket strategically integrates ImageVision's machine learning and visual-recognition technology into places that streamline its current moderation processes and improve the overall quality, reliability and efficiency of content review.

ImageVision's technology scans and filters visual content faster and more accurately than human review which allows Photobucket to reduce the need for manual moderation processes and cut its content-security expenses by more than 70 percent. ImageVision's cost-effective and advanced filtering solutions ensure Photobucket can successfully and economically maintain accountability and quality standards on its online community – even through periods of increased volumes in user uploads.

"ImageVision is changing the way social media companies moderate content," said Shawn White, director of services and compliance, Photobucket. "As the first company to provide automated, real-time filtering of images and video in addition to text, ImageVision has set the new standard for the speed, accuracy, and volume of content that can be moderated."

Following a successful of Series B funding, ImageVision plans to continue enhancing the digital and mobile experience and the way content is kept safe for Photobucket and other customers all over the Web by increasing its technology development staff as well as boosting sales and marketing support over the next year.  

About Photobucket
Photobucket is the world's leading dedicated photo and video sharing service. With more than 100 million registered members, Photobucket users upload more than four million images and videos per day from the Web and connected digital devices. Photobucket hosts, preserves and protects photos and videos while bringing members the very best browsing, sharing and editing experiences. In addition to uploading and sharing with friends and family on the Photobucket site, users can also instantly share memories across all of the most popular social networks, instant messenger applications, through email and from their mobile phones.

About ImageVision
ImageVision is the pioneer in content safety with the first automated real-time platform to filter offensive graphic- and text-based content in user-generated and -shared videos, images, URLs or messages. With ImageVision, social media companies, mobile device manufacturers and mobile operators can cost-effectively protect consumers, employees and advertisers from illicit content.  Learn more about ImageVision by visiting http://www.imagevision.com/ or join the conversation about clean content on Facebook and Twitter.

SOURCE ImageVision