Poland IT Market, OTC Market & Retail Industry Of Home Appliances, Electronics And Digital Media in Poland Analyzed for 2012 in New Market Research Reports

Oct 01, 2012, 05:00 ET from RnRMarketResearch

DALLAS, October 1, 2012 /PRNewswire/ --

RnRMarketResearch.com adds "IT market in Poland 2012", "OTC market in Poland 2012" and "OTC market in Poland 2012" market research reports to its store.

IT market in Poland, Development forecasts for 2012-2016 includes opinions and advice of more than 200 experienced IT professionals engaged in operations at companies active in the Polish IT sector. This latest release includes their responses to a dedicated survey of the market's current status and potential growth over the next four years. It presents their perspectives on the market's main segments of hardware, software and IT services, as well as the main sub segments. Respondents come from industry backgrounds in hardware manufacturing and distribution, software development, and IT support services such as networking and training.

The market survey results are merely one component of IT market in Poland, Development forecasts for 2012-2016. This comprehensive specialty publication provides thorough investigation, analysis and forecasts, descriptions of value and structure for the market and its segments, and analysis of significant market trends and their projected influence on conditions in the years ahead.

This report presents detailed corporate profiles of top companies from the hardware, software and IT services segments of the market, along with data on value, structure and forecasts for hardware sector sales of desktop and laptop computers and monitors, printers and other accessory components, as well as merchandise distribution networks. It explores and highlights the same attributes for the software markets, specifically CRM, ERP, BI and gaming products. The ever-expanding IT services segment is also examined in detail, with a discussion of development prospects in the areas of implementation and integration, maintenance and consulting, and training and outsourcing.

In addition to complete coverage of current market status, this timely report features coverage of the prevailing regulatory environment of the IT industry in Poland, along with news and analysis of upcoming changes and their potential implications for market health and the conduct of business. It also reveals statistics on average salaries being paid to IT professionals employed by companies engaged in the marketplace. Buy your copy of this report @ http://www.rnrmarketresearch.com/it-market-in-poland-2012-market-report.html.

OTC market in Poland 2012, Switch strategies and development forecasts for 2012-2014

Another new report on the OTC market in Poland includes projections for 2012-2014 and says sales of OTC health products are strong in active Polish market. The market for OTC products in Poland has been quite volatile in recent years, and industry professionals have needed to spend time and effort keeping current on major market developments, events, new products and switches from prescription to over the counter products. Changes in legal regulations, new companies entering the marketplace, changes in consumer preferences and popular distribution channels have all contributed to make the market more complex and difficult to navigate without a consistent and accurate source of news, data, analysis and forecasts. OTC market in Poland 2012, Switch strategies and development forecasts for 2012-2014 is the latest report dedicated to keeping potential, new and experienced industry professionals equipped with the information needed to conduct business with an eye to a successful future. In addition to the comprehensive coverage of years past, this report contains development forecasts for the pharmacy and non-pharmacy OTC sales.

The publication presents data on overall market value during the period from 2008-2011. Development forecasts for the whole market as well as these three segments are also included. It estimates the share of the larger pharmaceutical market occupied by OTC preparations and details the considerations of consumers when choosing between OTC preparations. The report examines advertising practices within the OTC market, naming most-advertised products, companies that rely strongly on advertising, their spending amounts and top media choices for getting out the message on their OTC products. It focuses on the top manufacturers and distributors of OTC preparations, providing informative profiles and strategic updates, with evaluations of the switch strategies currently in place as well as those planned for the years ahead.  OTC preparations are delivered through a sharply defined distribution system, and this report offers corporate and sales data on the leading chain pharmacies, wholesale distributors and options for non-pharmacy sales such as hypermarkets, discount retailers and online offerings. It informs readers about active issues within Poland's legal environment and upcoming changes that will affect the business procedures surrounding the manufacturing, advertising and sale of these products. Buy your copy of this report @ http://www.rnrmarketresearch.com/otc-market-in-poland-2012-market-report.html.

Retail market of home appliances, electronics and digital media in Poland, Development forecasts for 2012-2014

Polish consumers have reined in household spending in response to the financial crisis, and combined with reduced availability of mortgages and consumer loans the result in recent years has been contraction in retail sales of home appliances, home and personal electronics and digital media products in Polish market There are, however, mitigating factors and events that have instigated a shift in the direction of the market, as observed in the steadily increasing demand for TV sets, smartphones and tablets products in compliance with an end of analogue broadcasting transfer and in response to upcoming events such as the European football championship.

As described in Retail market of home appliances, electronics and digital media in Poland
Development forecasts for 2012-2014 improving economic conditions have begun to alleviate tight credit conditions, and this retail market appears to be on its way to recovery.

In addition to data on market value from 2008-2011 and updates on the current status of the industry, this market study explores current and forecast macroeconomic conditions, the structure and value of distribution channels and their prospects for the future, and the operation and position within the market of the Allegro auction website. It provides information on market value and performance analyses for the most active segments: large home appliances, small appliances, digital media and photography, telephones and all types of computers.

The report offers the feedback of consumers as obtained through a special survey of buying habits, plans and preferences, and provides accurate profiles of major retailers that include revenue data, size in terms of number of outlets in Poland, and plans and strategies for growth.

Retail market of home appliances, electronics and digital media in Poland, Development forecasts for 2012-2014 is the perfect resource for professionals to turn to when planning corporate entry into the marketplace, seeking information about the competition and the market's potential to support their enterprise, preparing growth strategy based on saturation in various segments and l, estimating demand and planning production and distribution of electronic merchandise and large and small appliances. Buy your copy of this report @ http://www.rnrmarketresearch.com/retail-market-of-home-appliances-electronics-and-digital-media-in-poland-2012-market-report.html.

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