NEW YORK, Dec. 7, 2015 /PRNewswire/ -- Global public relations leader Porter Novelli (PN) was named Mexico Agency of the Year and brought home three 2015 Latin America SABRE Awards at the first-ever Latin America SABRE Awards Ceremony in Sao Paulo on December 2. The SABRE Awards, which recognize Superior Achievement in Branding and Reputation, are presented by The Holmes Group, a leading global public relations publishing operation.
In awarding the title of "Mexico Agency of the Year," The Holmes Report highlighted Porter Novelli's "unusually collaborative culture," social and analytics capabilities and a record of notable new business wins in 2015. The Holmes Report's Agency of the Year honors are considered the ultimate benchmark of PR firm performance. Decisions are made by Holmes Report editors, based on the publication's Report Card research process, which reviews the performance of more than 400 firms worldwide.
"It's a great honor to be recognized as a top public relations agency in Latin America," said Karen Ovseyevitz, president, Latin America, Porter Novelli. "This achievement would be impossible without our talented employees and fantastic clients and partners. We celebrate and thank them in accepting this award."
Porter Novelli won three awards for outstanding client work. Porter Novelli Mexico was awarded a Diamond Award in the "Measurement and Evaluation" category on behalf of Microsoft LATAM for its public relations measurement system. Diamond Awards are designed to recognize the increasingly strategic role of public relations agencies and importance in the C-suite.
Porter Novelli was also awarded two Gold SABRE Awards, which recognize excellence in public relations programming:
- Porter Novelli Argentina for "Player Escort Program" in the "Multi-market Campaign" category on behalf of Arcos Dorados
- In Press Porter Novelli (Brazil) for "#vemprocoracao (#cometotheheart)" in the "Corporate Image" category on behalf of Extraordinary Secretariat for 2014 FIFA World Cup Brazil in Mato Grosso
"We are doing powerful, results-driven work across Latin America in partnership with our clients, and we're thrilled to see that recognized with these awards," said Ovseyevitz.
Entries were judged by a jury of senior figures from top corporations and organizations.
About Porter Novelli
Porter Novelli is a global public relations agency built on a rich heritage of marketing for social good. We've been motivating people to change deeply ingrained behaviors rooted in cultural and social norms for more than 40 years. Porter Novelli is a different kind of agency—and we recognize, respect and champion companies with the spirit, drive and tenacity to do things differently. We like taking on big challenges, and even bigger challengers, and we seek out clients who feel the same way—clients who have the conviction to tell their own story, and the courage to innovate from who they have been into who they know they can be. For additional information, please visit www.porternovelli.com. Porter Novelli is a part of the DAS Group of Companies.
About the DAS Group of Companies
The DAS Group of Companies, a division of Omnicom Group Inc. (NYSE: OMC) (www.omnicomgroup.com), is a global group of marketing services companies. DAS includes over 200 companies in the following marketing disciplines: specialty, PR, healthcare, CRM, events, promotional marketing, branding and research. Operating through a combination of networks and regional organizations, DAS serves international, regional, national and local clients through more than 700 offices in 71 countries.
Contact: Tricia Whittemore Porter Novelli firstname.lastname@example.org 212-601-8449
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