Poseidon Alarms to Protect FLW Outdoors Boats

MINNEAPOLIS, Feb. 17, 2011 /PRNewswire/ -- Every angler knows the value of a boat. Poseidon Boat Alarm has joined FLW Outdoors as a sponsor in recognition of the importance of boat security.

As the world's largest tournament-fishing organization, FLW Outdoors has a significant interest in protecting its fleet of Ranger boats. Having Poseidon Boat Alarm as an official partner will be a major component in protecting those assets.

Kathy Fennel, president, FLW Outdoors Operations Division, stated: "We are excited to form this relationship with Poseidon Boat Alarm. We host tournaments throughout the country all year long, and therefore our boats are always on the road. The products offered by Poseidon Boat Alarm are designed to provide the security that we need."

As part of the sponsorship, the Montana-based company will have the opportunity to display its products as well as demonstrate their installation and operation at tournaments and events operated by FLW Outdoors. Those events include the FLW Outdoors Expo, held in conjunction with all tournaments along the Walmart FLW Tour, and the College Fishing Festivals, held in conjunction with National Guard FLW College Fishing.

"Waking up early to fish is normal, but waking up a couple times in the middle of the night to check on a boat without an alarm makes for a tough fishing day," said Frank Schneider, Jr., owner/president of Poseidon Boat Alarm.

Poseidon Boat Alarm will be able to reach the millions of Walmart customers who take in the excitement of retailtainment by showcasing its products and how they work at FLW Outdoors events held in Walmart parking lots throughout the country. They will also receive exposure across all platforms of FLW Outdoors, including its bass and walleye tournaments, FLW Outdoors' multiple websites, FLW Outdoors Magazine and various FLW Outdoors events.

The Poseidon Alarm System is designed and built as an intrusion boat alarm with a primary focus on boat security and boat protection, including recreational accessories such as trolling motors, fishing rods and reels, and marine electronics and sound systems – on and off the water.

For more information on Poseidon Alarm, visit http://www.alarmboats.com.

ABOUT FLW OUTDOORS

FLW Outdoors is the largest fishing tournament organization in the world offering anglers worldwide the opportunity to compete for millions over the course of 191 tournaments in 2011. FLW Outdoors has taken fishing mainstream with the world's richest fantasy sports game, FLW Fantasy Fishing presented by Straight Talk, where competitors can play for free as well as sign up for Player's Advantage to gain an edge. For more information about FLW Outdoors and FLW Fantasy Fishing, visit FLWOutdoors.com or FantasyFishing.com.

FLWOutdoors.com

SOURCE FLW Outdoors