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PRAI Beauty Debuts Global Best-Selling Neck Products At Lord & Taylor


News provided by

PRAI Beauty

May 04, 2017, 07:30 ET

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NEW CANAAN, Conn., May 4, 2017 /PRNewswire/ -- Today, PRAI Beauty - known globally as "The Neck Authority" - launches their signature neck products with Lord & Taylor, their first US retail partner, in four tristate area stores – Garden City, Garden State Plaza, Stamford and Trumbull as well as lordandtaylor.com.

PRAI Beauty is rolling out an exclusive assortment of their famous AGELESS Throat & Decolletage Collection, including 'The New Neck Lift' Kit – a non-invasive neck lift, that guarantees results in 7 days. The kit, exclusive to Lord & Taylor features their AGELESS Throat Ionic Device – the first ever device designed specifically for the neck – their AGELESS Throat Ionic Serum (30ml) and a month supply of their cult classic AGELESS Throat & Decolletage Creme (15 ml.)

Sold as singles - AGELESS Throat & Decolletage Creme (50 ml), AGELESS Throat Ionic Serum (30 ml) and AGELESS Throat Concentrate with Instensyl® (30 ml) - round out the Lord & Taylor product offering. 

PRAI Beauty is led by CEO and Founder, Cathy Kangas, who has become an icon in the skincare industry. She formed a dream team of talent from top beauty houses to deliver on her company's motto of 'Real Women, Real Results, Real Fast.'  PRAI uses innovative technology and industry-leading ingredients to develop products that are NEVER tested on animals and have proudly earned the Leaping Bunny seal – with a portion of all proceeds going to animal charities through their PRAI for Paws Campaign. Kangas' passion for animals runs deep, as she also sits on the Board of Directors for The Humane Society of The United States.

PRAI Beauty has taken the beauty industry by storm this year with retail launches at Lord & Taylor, Boots UK and The Dorchester Spa, London and with the signing of famed fashion photographer and reality TV darling, Nigel Barker, as their NEW Global Creative Director. Barker has said, "PRAI is the first beauty brand I've ever endorsed. I love that they actively promote a positive message around real aging. I see beauty through my camera lens and know that a woman's neck is one of the most alluring parts of her body, framing her face and helping to tell her story."

Nigel Barker, PRAI Beauty's acclaimed Global Creative Director, will attend their launch event with Lord & Taylor at the Westfield Garden State Plaza, NJ store on May 13th from 11am-3pm.  Customers will meet Nigel with qualifying PRAI Beauty purchase* plus receive a mini neck lift.

This is just the beginning of a major expansion for this fast-growing beauty brand, that truly is a force to be reckoned with!

PRESS CONTACT:
Ashley Victoria Cannon
PRAI Beauty  
[email protected]

ABOUT PRAI BEAUTY:
PRAI Beauty knows you want to look and feel fabulous at every age, and we help you do it! Our luxurious anti-aging products are effective, affordable, and made in the USA. Join the millions of women who have made us one of the world's fastest growing skincare companies, where charitable giving is built into every sale. We're certified cruelty-free with the Leaping Bunny seal, and devote a portion of every sale, as well as volunteer our time to help animals in need through our PRAI for Paws campaign. For more information, please visit praibeauty.com and follow us on Facebook and Instagram.

SOURCE PRAI Beauty

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