Premium Organic Food Companies & Distributors Gaining Superiority - Company Acquires Stake in Natural Organic Supplier

CORAL SPRINGS, Florida, December 19, 2013 /PRNewswire/ --

Market News Developments and updates for companies in the news recently: GRILLiT, Inc. (OTC: GRLT), Whole Foods Market, Inc. (NASDAQ: WFM), Starbucks Corporation (NASDAQ: SBUX), The Wendy's Company  (NASDAQ: WEN) and Chipotle Mexican Grill, Inc. (NYSE: CMG).

GRILLiT, Inc. (OTC: GRLT) today announced that it has acquired a 10% equity stake in Natura Foods, LLC, the exclusive distributor of "Gaucho Ranch" branded South American natural and organic grass-fed beef.  Additionally, the Company entered into a mutually exclusive supply agreement with Natura Foods for the supply of Gaucho Ranch organic beef products for its corporate restaurant operations. Natura Foods' Gaucho Ranch brand is dedicated to providing 100% natural and organic grass-fed beef free of antibiotics, hormones and grain from the South American Pampas of Uruguay. Gaucho Ranch cattle are fed only on vegetable proteins, without products or by-products of animal origin. The use of growth hormones is prohibited by law in Uruguay.

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"We are thrilled to have the opportunity to partner with Natura Foods," said GRILLiT CEO, Ghazi Hajj. "Gaucho Ranch and GRILLiT share the same high standards of quality and health. We are excited for this partnership moving forward." The supply agreement executed by the companies stipulates that GRILLiT shall purchase its beef exclusively from Natura Foods, and Natura Foods will supply the Gaucho Ranch brand beef only to GRILLiT restaurants in the fast casual dining restaurant sector. The Company plans to integrate the beef into its menu items over the next 30 days.

Whole Foods Market, Inc. (NASDAQ: WFM) was recognized this month as the 2013 Outstanding Food Donor at Food Lifeline's third annual Dress Down Hunger event. As part of the evening's Ending Hunger Awards, the leading natural and organic grocer was recognized for its donations and programs that support Food Lifeline's network of food banks, and work to end hunger in Western Washington.

With many schools and businesses preparing to break for the winter holidays this week, Starbucks Corporation (NASDAQ: SBUX) anticipates record purchases and activations of Starbucks Cards on Thursday, December 19. Last year, more than 2 million Starbucks Cards were purchased in the U.S. and Canada on the Thursday before Christmas - representing nearly 1,500 cards purchased per minute in the U.S. and Canada. "One in every 10 American adults received a Starbucks Card last holiday season, and we're on track for another record performance in Starbucks Card sales, as we celebrate our 13th year of offering Starbucks Cards. We are predicting that this Thursday and next Monday, Dec. 23, will be our busiest days for Cards sales," said Adam Brotman, chief digital officer for Starbucks.

Shares of The Wendy's Company (NASDAQ: WEN) have done amazingly well this year with a 50% rise since January, which outperformed the share price appreciation of McDonald's (NYSE: MCD) and Burger King Worldwide (NYSE: BKW) by a great margin. With 6,000 locations worldwide, Wendy's is still far away from reaching McDonald's huge scale of operations. However, constant menu improvements, quick drive-thru service, engaging marketing campaigns on Facebook and Twitter, and several other strategic initiatives are causing Wendy's top line to increase rapidly… Read the full story at http://www.fool.com/investing/general/2013/12/14/how-wendys-plans-to-take-over-the-burger-market.aspx

Chipotle Mexican Grill, Inc. (NYSE: CMG) has partnered with restaurateurs Bobby Stuckey and Lachlan Mackinnon-Patterson to launch a fast causal pizza concept called Pizzeria Locale. The first restaurant is located in Denver and is based on a full-service pizzeria by the same name located in Boulder, Colo. Pizzeria Locale opened its first fast casual location in partnership with Chipotle in May and is exploring options for second and third locations in Denver.

In other news: Apple Inc. (NASDAQ: AAPL) announced the all-new Mac Pro® will be available to order starting Thursday, December 19. Redesigned from the inside out, the all-new Mac Pro features the latest Intel Xeon processors, dual workstation-class GPUs, PCIe-based flash storage and ultra-fast ECC memory. Read the full news at http://finance.yahoo.com/news/mac-pro-available-starting-tomorrow-133000329.html

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