ProfNet Experts Available on Stress, Child Abuse, Pest Control, More

NEW YORK, April 7, 2017 /PRNewswire/ -- Below are experts from the ProfNet network who are available to discuss timely issues in your coverage area.

You can also submit a query to the hundreds of thousands of experts in our network – it's easy and free! Just fill out the query form to get started: http://prn.to/queryform

EXPERT ALERTS

• Tips to Reduce Stress
• Depression Now the No. 1 Cause of Illness and Disability Worldwide
• Spotting and Preventing Child Abuse
• Protecting Against Mosquitos
• Will Pepsi's Police Protest Ad Cause Irreparable Damage to Its Brand?
• The Mainstreaming of Collegiate E-Sports

MEDIA JOBS

• Reporter, Washington Newsletter – The Wall Street Journal
• Social Media Director – WNYC
• Capital Markets Reporter - Debtwire

OTHER NEWS & RESOURCES

• Can I Use That Picture? 3 Rules to Ensure Your Blog Isn't Breaking Copyright Rules
• Freelancers: Here's the Quick and Dirty Guide to Getting Your Taxes Done Right
• Blog Profiles: Outdoors Blogs

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EXPERT ALERTS:

Tips to Reduce Stress
Jonathan Campos
Professor in the Criminal Justice program
Argosy University, Hawaii
Dr. Campos is available to discuss daily triggers related to stress and steps to reduce stress: "Daily activities, stressors, challenges and other factors can contribute to a person's well-being and may increase overall stress. Cognition can be affected by stress in quite a few ways. For example: memory recall, short-term memory, focus and acuity when trying to concentrate on a test."
Website: www.argosy.edu/locations/hawaii
Contact: Carole Carr, [email protected]

Depression Now the No. 1 Cause of Illness and Disability Worldwide
Dr. Frieda Birnbaum
Research Psychologist, Psychoanalyst 
According to the World Health Organization, depression is now the No. 1 cause of illness and disability worldwide, with more than 300 million people suffering from depression. Says Dr. Birnbaum: "This news is very alarming and should hopefully cause world leaders to make mental health a top priority in their nations. During this 18% increase in worldwide depression from 2005-2015, we have experienced tumultuous economic events, terrorist attacks, and mass shootings. During this time, millions of people have also become addicted to social media and technological devices. These are all potential factors which could be exacerbating internal strife for individuals worldwide. Despite the fact that some terrible things happen in the world, the world is also filled with beauty and amazing positive attributes. Everyone has the power and capability to make earth a happier place. Giving a person who is troubled your full attention, offering others a kind word whenever possible, showing compassion, putting others first -- we have the ability to transform ourselves into a species that helps each other instead of hurting each other."
Based in the New York metro area, Dr. Birnbaum is author of "Life Begins at 60: A New View on Motherhood, Marriage, and Reinventing Ourselves." She's an expert on depression, women's issues, and attaining happiness.
Website: http://www.doctorfrieda.com
Contact: Ryan McCormick, [email protected]

Spotting and Preventing Child Abuse
Rebecca Hendrich
Professor, College of Mental Health Counseling and Human Services
Argosy University, Nashville
"Never discipline your child when angry. If the child is old enough, or if another adult is able to provide the necessary supervision, walk away for a few minutes to consider your options. If you cannot take a break from the child, take a mental break by breathing in and out slowly 10 times before reacting."
Hendrich is available to discuss how to spot signs of child abuse and prevention.
Website: www.argosy.edu/locations/nashville
Contact: Carole Carr, [email protected]

Protecting Against Mosquitos
John Bell
Regional Technical Manager
TruGreen
"Believe it or not, mosquitos hang like bats as they rest during the day under the leaf petals of trees and shrubs. Most people protect against mosquitos by using a repellant or citronella candles, but these methods do not target the places mosquitos hide, including low hanging limbs, ornamental foliage, potted plants and ground cover."
Bell is a board-certified entomologist with a degree from North Carolina State University. He currently serves as a regional technical manager (RTM) with TruGreen and subject-matter expert on pest control and mosquitos. His focus is not only on product selection but also service line development. Bell is a member of the Georgia Pest Control Association, the Entomological Society of America, Florida Pest Management Association and the National Pest Management Association.
Website: https://www.trugreen.com
Contact: Leighton Thompson, [email protected]

Will Pepsi's Police Protest Ad Cause Irreparable Damage to Its Brand?
Ryan McCormick
Reputation Management Specialist
Goldman McCormick PR
A new Pepsi ad featuring fashion model and reality TV star Kendall Jenner participating in a glamorous photo shoot as the streets around her flood with political protestors has sparked a debate on social media. The ad shows Jenner ditching her high-fashion photo shoot to join the masses, and then appearing to bring an end to the protest by sharing a Pepsi with a police officer. When the officer drinks the Pepsi, the crowd erupts in applause. Says McCormick: "In the long term, I don't think this ad will cause irreparable damage to the Pepsi brand. In the short term, Pepsi may see a drop in revenue, depending on how many people take action with their wallets that were offended by this ill-conceived commercial. Pepsi has two major advantages in this situation: One is that the American public has a short-term memory and an even shorter attention span. Pepsi can present a number of positive distractions and spectacles, in the form of new commercials or charitable donations, that will likely make today's crisis be a forgotten footnote a month or a year from now. The second is that Pepsi has a product that is loaded with a highly addictive substance called sugar (a 12-ounce serving of Pepsi contains 41 grams of it). Some people may very upset with Pepsi, but they may not able to walk away from the product that easily if they have a dependency on it. Right now, Pepsi should apologize for upsetting people and then begin writing big checks to organizations that were most offended by their commercial. Pepsi's controversial ad should be lesson for all corporations to never, ever hawk their products using national strife and tragedy as the backdrop."
Expert Contact: [email protected]

The Mainstreaming of Collegiate E-Sports
Jordan Bass
Associate Professor of Sport Management
University of Kansas
"The announcement that Utah is adding a varsity e-sports program is a major step toward the mainstreaming of collegiate e-sports. Hundreds of universities across the country host e-sports teams in some capacity, but a Power Five school adding e-sports to its varsity programs will only help spur the other power conference schools to do the same."
Bass can discuss the University of Utah's announcement that it will add a varsity e-sports program, e-sports in general, e-sports in Power Five athletic departments, gaming, e-sports participants' experiences and more.
Contact: Mike Krings, [email protected]

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MEDIA JOBS:

Following are links to job listings for staff and freelance writers, editors and producers. You can view these and more job listings on our Job Board: https://prnmedia.prnewswire.com/community/jobs/

• Reporter, Washington Newsletter – The Wall Street Journal
• Social Media Director – WNYC
• Capital Markets Reporter - Debtwire

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OTHER NEWS & RESOURCES:

Following are links to other news and resources we think you might find useful. If you have an item you think other reporters would be interested in and would like us to include in a future alert, please drop us a line at [email protected]

• CAN I USE THAT PICTURE? 3 RULES TO ENSURE YOUR BLOG ISN'T BREAKING COPYRIGHT RULES. It's among the first things you hear as a blogger: Use photos. People are receptive to images. Pictures also help break up lengthy blocks of text. But if you're new to blogging and just jump over to Google images, you could quickly find yourself in hot water. If you choose to go the free route, it can be difficult to discern the photos free for use and the ones that require attribution. So, before you snag an image off the web, keep these three things in mind: http://prn.to/2oFt5T8  
• FREELANCERS: HERE'S THE QUICK AND DIRTY GUIDE TO GETTING YOUR TAXES DONE RIGHT. We're closing in on April 15, folks. If you freelance, there are a lot of ducks you need to get in a row to properly file taxes next week. Here's what you need to know: http://prn.to/2p0vVkK    
• BLOG PROFILES: OUTDOORS BLOGS. Each week, PR Newswire's Audience Relations team selects an industry/subject and looks at a handful of sites that do a good job with promoting and contributing to the topic. This week, the team looks at outdoors blogs: http://prn.to/2oBp3uM    

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