DUARTE, Calif., Aug. 25, 2017 /PRNewswire/ -- Prolacta Bioscience, the nation's leading provider of human milk-based neonatal nutritional products to hospitals, is celebrating Breastfeeding Awareness Month with a social media campaign to support all the moms who make a commitment to breastfeeding.
Prolacta invites breastfeeding moms and their families to join the conversation on Facebook, Twitter and Instagram in August with the hashtags #BAM2017 and #breastfeedingawarenessmonth. Throughout the month, lactation educators will address some of the most frequently asked questions received by Prolacta, including:
What are the most-common breastfeeding aids, tools and accessories?
What is mastitis, how common is it, and what are the remedies?
What are some ideas for getting a partner involved in your commitment to breastfeeding?
What are the best practices for providing breast milk for premature infants and breastfeeding preemies?
Of the 4 million annual U.S. births1, approximately 2,000 breastfeeding moms donate their excess breast milk to a Prolacta-affiliated milk bank to help premature infants in neonatal intensive care units (NICU). When used as part of an exclusive human milk diet (EHMD)2, Prolacta's neonatal nutritional products are clinically proven to improve health outcomes3,4,5 and reduce hospital costs6,7 for critically ill, extremely premature infants weighing between 500-1,250g (1 lb 1 oz to 2 lbs 12 oz) at birth, in the NICU, as compared to cow milk-based fortifier or cow milk-based preterm formula.
About Prolacta Bioscience Prolacta Bioscience, Inc. is a privately-held life sciences company dedicated to Advancing the Science of Human Milk®. The company pioneered the development of human milk-based neonatal nutritional products to meet the needs of critically ill, premature infants in the NICU. Prolacta leads the industry in the quality and safety of nutritional products made from donor breast milk and operates the first and only pharmaceutical-grade manufacturing facility for the processing of human breast milk.