Protect-A-Bed® Celebrates World Continence Week

Company sponsors conference, spreads the word about discreet incontinence products

Jun 18, 2010, 10:00 ET from Protect-A-Bed

CHICAGO, June 18 /PRNewswire/ -- Protect-A-Bed, a leading provider of sleep hygiene products, is celebrating World Continence Week by sponsoring and exhibiting at an incontinence-focused public health fair from 11 a.m. to 2 p.m. on June 23 at the James R. Thompson Center in downtown Chicago.

World Continence Week (June 21-27), a creation of the International Continence Society, is designed to build awareness of incontinence issues and treatments. It's estimated that more than 33 million individuals are affected by incontinence in the United States. At the Chicago public health fair, healthcare professionals and incontinence product providers will be on hand to start a dialogue with people about  incontinence and their treatment options.

"Incontinence is not something people should be ashamed of or silent about," said Protect-A-Bed CEO James Bell. "World Continence Week is all about giving individuals the tools they need to understand and manage their incontinence issues. Protect-A-Bed is proud to be involved in this valuable awareness-building initiative, and we're excited to share our discreet and comfortable bedding protection products with attendees of the Chicago public health fair."

Chicago-based Protect-A-Bed is an international provider of sleep hygiene products. The company's mattress protectors are made of a super soft, ultra thin, lightweight material that is waterproof, absorbent and easy to transport. The mattress covers feature Protect-A-Bed's patented Miracle Membrane® durable polyurethane laminate, which provides ultimate mattress protection, yet is cool, comfortable and quiet to sleep on. Protect-A-Bed mattress covers are machine washable and can be tumble dried.

Protect-A-Bed is filling a growing need for high quality, discreet incontinence products. Previously, those suffering from incontinence were limited to plastic bed covers that made sleep uncomfortable and incontinence issues obvious to others.

"Unfortunately, many incontinence sufferers are unaware of the treatment options and products available to them," said Diane Newman of the University of Pennsylvania's Center for Continence and Pelvic Health. "Companies like Protect-A-Bed are meeting an important need by creating discreet incontinence products. World Continence Week and health fairs like those being held in Chicago, create a forum for these companies and for health professionals to share their expertise with those who need it."

The James R. Thompson Center is located at 100 West Randolph St, Chicago, Ill., 60601. For additional information on the Chicago public health fair and other World Continence Week events across the country, please visit To learn more about Protect-A-Bed's sleep hygiene products, visit

About Protect-A-Bed®

Protect-A-Bed offers consumers a complete line of protective bedding products to create a Healthy Sleep Zone. The unique technology featured in Protect-A-Bed's mattress and pillow protectors was developed in South Africa in 1980 before the company was officially established in the United States in 2000. Now selling in 27 countries, Protect-A-Bed is a worldwide leader in mattress protection innovation. The company developed the proprietary Miracle Membrane® and patented Bug Lock® and Secure Seal®, which help create a dry, bed bug free, anti-allergy sleep zone for people of all ages. Protect-A-Bed products are listed as a Class 1 Medical Device with the Food and Drug Administration and have received the Good Housekeeping Seal. For more information, visit

SOURCE Protect-A-Bed