NEW YORK, April 24, 2017 /PRNewswire/ -- With warm weather fast approaching, the prime season for mosquito-borne illnesses like the Zika virus is back. This spring, proper protection is even more important as the threat of mosquito-borne illness continues to be on the rise.

Public health officials worry that the number of Zika infections will continue to climb in 2017 – a concern supported by a recent U.S. Centers for Disease Control (CDC) Vital Signs report highlighting the need for ongoing vigilance and sustained measures to prevent and manage cases of Zika. According to the CDC, the best way to prevent Zika is to protect yourself from mosquito bites with a regimen that includes using an Environmental Protection Agency (EPA)-registered insect product tested for repellency against mosquitoes that may carry the Zika virus, like Avon SKIN SO SOFT BUG GUARD PLUS lotions.

Avon's two dual action SKIN SO SOFT BUG GUARD PLUS lotions not only repel and protect against mosquitoes that may carry the Zika virus, but they also provide vital SPF 30 sun protection – something that's already a year-round must. Getting into the habit of regularly protecting yourself and your family from exposure to bugs and bites is one of the best things you can do to stay safe.

"Mosquito-borne illnesses like the Zika virus are always a cause for serious concern for consumers, especially with the change of seasons or visiting warmer climates – like those in the southernmost regions of the United States," said Helene Rutledge, Chief Innovation Officer for New Avon LLC. "It's important to focus on preventative care against bugs and bites, and Avon's Skin So Soft Bug Guard Plus lotions feature maximum insect repellency and sun protection through formulas that are safe for the whole family."

Avon's lotion formulas that repel and protect against mosquitoes that may carry the Zika virus, and other insects, include:

• SKIN SO SOFT BUG GUARD PLUS IR3535® Gentle Breeze SPF 30 Lotion: Dermatologist-tested and hypoallergenic, this lotion is lightly scented with a cool, springtime fragrance.
• SKIN SO SOFT BUG GUARD PLUS IR3535® SPF 30 Cool 'n Fabulous Disappearing Color Lotion: The pediatrician-tested, hypoallergenic, kid-friendly formula goes on blue so you can see exactly where it's being applied, then dries and disappears into the skin.

Enriched with skin-soothing vitamin E and aloe, both products repel virus-carrying mosquitoes, and other insects such as deer ticks, gnats, no-seeums, black flies, sand flies, and biting midges. Avon's SPF 30 formulas are also water-resistant for up to 80 minutes, as well as non-greasy, DEET-free and PABA-free.

Read and follow label directions and precautions. Ask a doctor before using on children under 6 months of age.

Where to buy: Available exclusively through Avon Representatives. To locate an Avon Representative call 1-800-FOR-AVON or visit www.avon.com.

About New Avon LLC
New Avon LLC ("Avon") is the leading social selling beauty company in North America, with independent sales Representatives throughout the United States, Puerto Rico and Canada. Avon's product portfolio includes award-winning skincare, color cosmetics, fragrance and personal care products, featuring iconic brands such as ANEW, Avon Color, mark., and Skin So Soft, as well as fashion and accessories. Avon has a 130 year history of empowering women through economic opportunity, and supporting the causes that matter most to women. Together, Avon and the Avon Foundation for Women have contributed over $1 billion globally toward eradicating breast cancer and domestic violence. Learn more about Avon and its products at www.avon.com.

Contacts
Kristina Jorge
212-282-5852
kristina.jorge@avonusa.com

Lauren Donner
Tractenberg & Co.
212-929-7979
Ldonner@tractenberg.comc

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SOURCE New Avon LLC

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