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Publicis Sapient Named a Leader in Gartner's 2019 Magic Quadrant for CRM and Customer Experience Implementation Services, Worldwide


News provided by

Publicis Sapient

Feb 20, 2019, 08:00 ET

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LONDON, Feb. 20, 2019 /PRNewswire/ -- Publicis Sapient, the digital business transformation hub of Publicis Groupe, today announced it has been named a Leader for the first time in Gartner's "Magic Quadrant for CRM and Customer Experience Implementation Services, Worldwide.1"

Gartner evaluated 18 global providers of CRM and customer experience (CX) consulting and implementation project-based services on their completeness of vision and ability to execute. Authored by Gartner analysts Patrick Sullivan and Ed Thompson, the report explores the market for global providers in this area and places them within one of four quadrants: Leaders, Challengers, Visionaries and Niche Players.

Publicis Sapient has been recognized by Gartner as a Leader for its completeness of vision and ability to execute. The report notes: "Leaders in this Magic Quadrant bring a wide range of business, analytic and technical capabilities, including CX strategy, business consulting, customer analytics, enterprise architecture and design, CRM and other customer-facing technology expertise, industry-specific domain expertise, and digital design capabilities. They demonstrate strong comparative revenue and growth. They can scale across multiple geographic regions and are consistent in delivering high client satisfaction."

Nigel Vaz, CEO of Publicis Sapient, comments: "The traditional boundaries between where CX and CRM end and the rest of the organization begins are becoming increasingly blurred. We see that the connected consumer has heightened demands and expectations of the companies they choose to deal with, to the extent that the experience is now the brand and the brand is now the experience.

"As leading organisations in their industries assess and address their customer experience and customer relationships, they do so through a holistic understanding of transformative change for their business. We believe that Publicis Sapient's position as a Leader in this area validates how we approach clients' transformation, which is with a view of both the company and the customers simultaneously, and by uniquely fusing strategy and consulting, experience and engineering."

To review a complimentary copy of Gartner's full analysis in this year's Magic Quadrant for CRM and Customer Experience Implementation Services, Worldwide please visit publicissapient.com.

1[Gartner "Magic Quadrant for CRM and Customer Experience Implementation Services, Worldwide" by Patrick Sullivan, Ed Thompson – February 7, 2019.]

Disclaimer
Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

About Publicis Sapient
Publicis Sapient is a digital transformation partner helping established organizations get to their future, digitally-enabled state, both in the way they work and the way they serve their customers. We help unlock value through a start-up mindset and modern methods, fusing strategy, consulting and customer experience with agile engineering and problem-solving creativity. As digital pioneers with 20,000 people and 53 offices around the globe, our experience spanning technology, data sciences, consulting and customer obsession – combined with our culture of curiosity and relentlessness – enables us to accelerate our clients' businesses through designing the products and services their customers truly value. Publicis Sapient is the digital business transformation hub of Publicis Groupe. For more information, visit publicissapient.com.

Media Contact:
Ashish Prashar
Sr. Director of Global External Communications
[email protected]

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