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¿Qué es ropa interior sexy y por qué llevarla?


News provided by

Bjorn Borg AB

Jul 17, 2012, 02:00 ET

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ESTOCOLMO, July 17, 2012 /PRNewswire/ --

Una nueva encuesta internacional revela las actitudes de las personas jóvenes hacia la ropa interior y el sexo

     (Photo: http://photos.prnewswire.com/prnh/20120717/543246 )

Bjorn Borg ha realizado una encuesta en Europa, EE.UU. y China para encontrar la predilección de los jóvenes (18-30 años) a la hora de llevar ropa interior sexy.

¿ Qué es ropa interior sexy?

Como era de esperar, el concepto de ropa interior sexy cambia desde la perspectiva de un hombre o de una mujer, donde las mujeres consideran que la lencería romántica es sexy, mientras que los hombres piensan que la ropa interior coqueta y atrevida es la más sexy.

Al final, la ropa interior sencilla y simple solo es preferida por los suecos y los alemanes. Esto es cierto en particular para las mujeres alemanas, que prefieren que su ropa interior sea sencilla, un duro contraste frente a las mujeres españolas, que quieren que su lencería sea coqueta y atrevida.

¿ Quién utiliza ropa interior sexy?

En términos generales, más de tres cuartas partes de los entrevistados de todos los países encuestados declaran llevar ropa interior sexy, siendo las mujeres españolas las que encabezan la lista, con un 99%, en comparación con el 79% de China.

Optimismo para una cita

A pesar de que más del 76% de los entrevistados dicen llevar ropa interior sexy en una cita, no todas las nacionalidades demuestran tener el mismo comportamiento.

El vaso está medio lleno para un asombroso 95% de nuestros amigos franceses que llevan ropa interior sexy en una cita, frente al 79% de los americanos. A los chinos y británicos les gusta mantener los pies en el suelo y no se entusiasman, con solo un 18% y 39% de ellos respectivamente llevando ropa interior sexy en una cena íntima. Por otro lado, los suecos y holandeses se sitúan en el borde con una puntuación media del 74%.

Ropa interior sexy - ¿ para el amor de quién?

Con el 54% de los italianos y el 56% de los franceses llevando ropa interior sexy principalmente para satisfacer a su pareja, el 55% de los ingleses y el 67% de los chinos entrevistados dicen que les gusta llevar ropa interior atractiva para tener confianza en sí mismos y sentirse bien.

Acerca del estudio

El estudio fue realizado por la firma de investigación de mercado Xtreme Nordic para Bjorn Borg y las entrevistas fueron realizadas la primavera de 2012 en Suecia, Inglaterra, EE.UU., España, Alemania, Italia, Francia, Holanda y China. En total se realizaron 1.713 entrevistas, con participantes de entre 18 y 30 años.

Visite http://curious.bjornborg.com/press para el informe de investigación completo e infografías de la investigación, vídeos para uso de la prensa:

Entrevistas en vídeo:
https://vimeo.com/42896405
https://vimeo.com/45682109
https://vimeo.com/45682108

Contacto: JONAS NYVANG, BJÖRN BORG
+46-707-66-30-22, [email protected]
Götgatan 78 118 30 Estocolmo, Suecia
Tel.: +46-8-506-655-00 Fax +46-8-506-337-01
http://www.björnborg.com

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