RAB2B is Stepping into a Bold New Era of B2B Marketing

MIAMI, May 22, 2025 /PRNewswire/ -- RAB2B, a leading force in integrated B2B marketing, today announced the upcoming launch of its brand uplift—an evolution that hones its identity, strengthens its positioning and reflects its relentless commitment to redefining what B2B marketing can mean. Set to launch in June, the new brand signals a true step forward: RAB2B fully leaning into what makes it different, embracing its challenger mindset and raising the bar for what clients should expect.

"We've always thrived on bold moves and real results," said Boris Rabinovici, CEO of RAB2B. "This brand uplift will sharpen our focus and amplify what sets us apart: challenging the norm and refusing to settle for 'good enough.' We're not here to play it safe—we're here to push further with more focus, more fire and an even stronger commitment to building what's next for our clients."

The updated brand will introduce a sharper tone, vibrant new visuals and a refined service structure—all designed to make it easier for forward-thinking brands to understand what RAB2B delivers and how it drives results that matter.

At its core, RAB2B will remain the agency known for human-first messaging, outcome-driven solutions and a culture of creative innovation. Now, with expanded expertise across strategy, brand, creative, content, digital design, demand generation, martech, data and AI, RAB2B will be best positioned to help clients achieve ambitious growth—while staying true to its role as a trusted, collaborative partner. Where others stop, RAB2B dares to push further.

The refreshed brand and website experience will debut in June, bringing RAB2B's sharpened voice and evolved offerings to life. Clients like HP, Zebra and Boston Scientific have already seen the agency's bold approach turn into measurable wins—and with a growing team and sharpened focus, RAB2B is ready to keep going beyond.

Stay tuned for the launch at www.rab2b.com

About RAB2B
RAB2B is a minority-owned, full-service B2B marketing agency based in Miami, Florida. With over 160 global team members, RAB2B blends strategic insight, creative excellence, and real-world outcomes to help brands grow faster and smarter in highly competitive markets 

For business inquiries, contact:
Francy Silva
[email protected]

SOURCE RAB2B