NEW YORK, Aug. 17, 2016 /PRNewswire/ -- Radio One, Inc. hosted The Blitz last night at Stage 48 NYC. An exclusive invite-only event, this showcase is an opportunity for artists from multiple labels to perform their new music for an elite crowd of industry insiders and marketing executives.
"This year, we had many talented new and emerging artists participate in The Blitz showcase. The lineup included Lloyd, Mila J., Kent Jones and Desiigner" said Jay Stevens, SVP Programming, Radio One. "It's always exciting to provide a platform for new content."
The Blitz serves as a major catalyst for launching music and artists. With enormous reach among Black America and Millennials across Radio, TV and Digital properties, Radio One, Inc. has a unique ability to drive exposure, build listenership, start trends and grow careers.
"The Blitz is always an incredible look at what's next in Music…this year was no exception."
The Blitz is also a great way to create alliances between brands and music influencers of tomorrow. Many brands have music-based initiatives and are looking to partner with new talent, the Blitz is just one of the many ways One Solution, Radio One, Inc.'s cross-platform brand solutions group, is able to achieve this goal for clients.
The Blitz showcase is an exceptional opportunity to share new work and behind the scenes exclusives with the Radio One, Inc. audience. "Our audience and our advertisers come to us for coverage of emerging trends in News, Culture and Entertainment. The Blitz is just another way for us to spark interest and conversation," said Detavio Samuels, President of One Solution.
Content from the Blitz including Red Carpet coverage, artist interviews and event recap footage is available online across Radio One, Inc. and Interactive One digital properties including GlobalGrind, HelloBeautiful, TVone.tv, and 50+ local radio station sites.
About Radio One, Inc.
Radio One, Inc. (radio-one.com), together with its subsidiaries, is a diversified media company that primarily targets African-American and urban consumers. It is one of the nation's largest radio broadcasting companies, currently owning and/or operating 56 stations in 16 urban markets in the United States. Through its controlling interest in Reach Media, Inc. (blackamericaweb.com), the Company also operates syndicated programming including the Tom Joyner Morning Show, the Russ Parr Morning Show, the Rickey Smiley Morning Show, Get up Morning! with Erica Campbell, the D.L. Hughley Show, Bishop T.D. Jakes' Empowering Moments, the Ed Lover Show, the Willie Moore Jr Show, the Nightly Spirit with Darlene McCoy and the Reverend Al Sharpton Show. Beyond its core radio broadcasting franchise, Radio One owns Interactive One (interactiveone.com), the fastest growing and definitive digital resource for Black Americans and Millennials, reaching millions each month through social content, news, information, and entertainment. Interactive One operates a number of branded sites including NewsOne (news), TheUrbanDaily (men), HelloBeautiful (women), GlobalGrind (Millennials) and social networking websites BlackPlanet. The Company also owns TV One, LLC (tvone.tv), a cable/satellite network programming serving more than 57 million households, offering a broad range of real-life and entertainment-focused original programming, classic series, movies and music designed to entertain, inform and inspire a diverse audience of adult Black viewers. Additionally, One Solution combines the dynamics of the Radio One's holdings to provide brands with an integrated and effectively engaging marketing approach that reaches 82% of Black Americans throughout the country.
About One Solution:
One Solution is the cross-platform sales and integrated marketing arm of Radio One, Inc. (NASDAQ: ROIA and ROIAK [radio-one.com]), combining the Company's radio, television and digital platforms with social media and live events to reach and engage with urban consumers. Launched in 2008, One Solution enables top-tier advertisers to build meaningful connections with Black Americans by utilizing the dynamics of Radio One's Radio, TV and Digital media properties.
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SOURCE Radio One