Rand Defined Diamonds, Creator of the Exclusive, Hand-Selected Three Define Diamond DVD Investment Gift, Selects Simply the Best PR as its Agency of Record
Known worldwide as third generation suppliers of highest quality diamonds, the diamond disc is specifically designed for private individuals to gift or invest.
NEW YORK, Nov. 12, 2018 /PRNewswire/ -- Rand Defined Diamonds (www.randdefineddiamonds.com) CEO, Sean Cohen, announced today that they have retained Simply the Best PR as its agency of record for public relations and social media management.
Founded on the diamond fields of South Africa in 1947 by patriarch Barney Laub, Rand Diamonds established a reputation for impeccable quality and integrity. Rand Diamonds became one of a select number of companies chosen more than 60 years ago to acquire rough diamonds for cutting and polishing, directly from the source. Today, they continue to deliver diamonds for some of the most prestigious retail stores in the world. It is this heritage and market position that is the foundation of Rand Defined Diamonds.
The one- three diamond stainless-steel disc is a watch-like vault that provides a secure, portable and discreet form of concentrated wealth one can physically possess, priced at the wholesale polished trade price.
The first step to qualify as a Rand Defined Diamond is triple excellent certification from the GIA, the non-profit laboratory established in 1931 that set the standards by which all diamonds are measured to this day. Starting with GIA, Rand further vetted to ensure that their diamonds not only remove variable for interpretation such as color and purity – but most important cut.
Their Resale Promise make the disc a perfect gift or investment as the diamonds within are of definable quality selected to be the types in most global demand and sold at the Polished Trade Price (PTP). Diamonds offer an unparalleled level of compact, secure wealth having features unrivaled by the stock market, real estate, bonds, T-bills or gold.
According to Sean Cohen, "Our exclusive diamond disc is the ultimate tangible global asset. We have taken the oldest form of wealth known to humankind and brought it to the 21st century. Our hand selected diamonds are chosen for their excellent defined and certified quality. Rand's position at the wellhead in the diamond industry makes it possible for us to offer these discs to private purchasers. They make excellent generational gifts and are increasingly popular for lifetime milestones such as weddings, births, bar and bat mitzvahs, birthdays, confirmations and more."
"Simply the Best PR will launch a series of PR and social media campaigns targeting the investment community," states Kim Morgan, President of STB PR.
Interviews with CEO Sean Cohen and high res images are available upon request.
Contact: Kim Morgan
Simply the Best PR
(954) 909-0268
[email protected]
SOURCE Simply the Best PR
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