TUSCALOOSA, Ala., Jan. 23, 2014 /PRNewswire/ -- Randall-Reilly, the leading media, marketing, and data service provider in the construction, trucking, and driver recruiting industries, names Julie Arsenault as vice president of marketing. Arsenault will move to the newly created position to oversee corporate communications and marketing for Randall-Reilly, focusing on creating value and clarity for clients, as well as strategic direction.
"I'm excited to announce Julie's transition into this role," said Brent Reilly, president of Randall-Reilly. "She has shown extraordinary leadership during her career at Randall-Reilly and has a proven track record of furthering the company's focus on strategic innovation in our markets and focus on better serving our clients."
Arsenault previously served Randall-Reilly as the corporate director of marketing (2012-2013) and as Recruiting Media's marketing strategist (2010-2012). Prior to joining Randall-Reilly, Arsenault spent five years in South Carolina as creative director for WSI Webworks. During her time there, she developed integrated marketing strategies for a variety of businesses.
"I'm honored by this opportunity to contribute to the company's vision and its service to our clients," said Arsenault. "I look forward to collaborating with our internal sales teams to drive the evolution of the industries we serve."
Founded in 1934, Randall-Reilly provides its 4000+ clients with strategic marketing services, focused on the trucking and construction industries. Its diversified portfolio includes award-winning, multi-channel media brands, data services, research, events, and marketing services. The trucking division serves the fleet, owner-operator, recruitment, dealer and heavy duty aftermarket segments. The construction division covers the highway and heavy construction, road building, aggregates, landscaping, and used equipment markets. Randall-Reilly has offices in Tuscaloosa, AL, Anniston, AL, Charlotte, NC, and New Berlin, WI.