Rarebird Inc., Founders of the First-Ever Jitterless Coffee, Announces Latest Round of Strategic Capital Infusion via Leading Buffalo NY-Based Accelerator 43North and Relocation of Corporate Headquarters

BUFFALO, N.Y., Feb. 11, 2025 /PRNewswire/ -- Today, Rarebird Inc., founders of the first-ever jitterless coffee, is pleased to announce recent company milestones of-note, with the latest securement of strategic capital via 43North, a leading accelerator program investing into high-growth companies in Buffalo, NY as well as relocation of their corporate headquarters.

Rarebird was recently selected as part of 43North's immersive accelerator cohort, providing the company with $1M in funding, which will be used towards scaling their e-commerce and B2B sales efforts, as well as continued R&D.

Founded in 2014, 43North is an accelerator program based in Buffalo, NY, designed to attract and support high-growth startups. Each year, 43North invests $5 million through its competition, offering selected companies one year of free incubator space, mentorship from industry experts, and a range of business incentives to help them scale. The program is supported by key partners, including Governor Kathy Hochul, Empire State Development, and other sponsors.

"Buffalo has a long history of food innovation, and that legacy continues today," said Colleen E. Heidinger, President of 43North. "We invested in RareBird because of its organic fit to grow in Buffalo and Jeffrey's caliber as a multi-time founder with deep industry expertise and a strong passion for creating an entirely new beverage category in a fast-growing market. With Buffalo now RareBird's headquarters, we're excited to support its growth through local hires, community engagement, and the city's thriving entrepreneurial ecosystem."

In January, Rarebird relocated their corporate headquarters to the Buffalo area and will be moving their R&D activities in the coming months. Longer-term, Rarebird has plans to launch their first-ever coffee roastery in the vicinity.

"We couldn't be more excited for all that's to come for the business in 2025, with the recent news of our latest capital infusion, corporate relocation and planned startup of our first coffee roastery being just the tip of the iceberg," states Jeffrey Dietrich, Founder and CEO.

Dietrich continues, "We look forward to immersing ourselves into the Buffalo community in the year ahead. The city is having a true Renaissance moment and we feel grateful to be one of many newer-to-market companies taking advantage of all that the city and its inspiring community has to offer."

About Rarebird
Rarebird is coffee, but a whole lot better. Instead of caffeine, Rarebird's patented coffee contains Px, the world's first caffeine replacement that improves your morning ritual. The coffee tastes and is brewed like any coffee; the difference is in how you feel afterwards.

Compared to regular, caffeinated coffee, people who've switched to Px feel better during the day and sleep better at night. That's because Px doesn't make you feel jittery or over-caffeinated. Px also doesn't linger like caffeine; it's metabolized faster so you can drink Px coffee later in the afternoon and still get a good night's sleep.

Rarebird, Inc was founded in 2020 by Jeffrey Dietrich, PhD. The company was voted "Best New Product" by the Specialty Coffee Association at their 2023 Expo in Portland, OR. Rarebird has also been granted multiple U.S. patents covering Px coffee products and related manufacturing methods.

Today, Rarebird's Px Coffee is offered exclusively online. In the future, Rarebird expects Px Coffee to be offered anywhere where coffee is currently served: If coffee is there today, Px Coffee will be there tomorrow. Rarebird is currently seeking B2B partners for 2025 and beyond. 

To learn more, please visit https://rarebird.coffee/ or check out the company's Instagram.

Company Contact
Jeffrey Dietrich
Rarebird
[email protected]

Communications Contact
Taylor Foxman
Industry Collective
609-432-2237
[email protected]

SOURCE Rarebird Coffee