RAYMOND WEIL Parsifal Launch 2010

20 years after its creation, Parsifal hits headlines at RAYMOND WEIL ( http://www.raymond-weil.com ) with a revised of the new 2010 collection. Without relinquishing the elements of its now legendary absolute elegance, this fifth generation collection displays resolute contemporary lines, while still remaining true to the original design that made it a success. As the emblematic flagship of the RAYMOND WEIL brand, Parsifal demonstrates, once again its innate capacity to evolve at the heart of the trends, gracefully harmonizing the desires of its era.

News provided by

RAYMOND WEIL

Sep 21, 2010, 12:00 ET

GENEVA, Sept. 21 /PRNewswire/ -- In the autumn of 2010, the new Parsifal collection will attract attention with a large-scale launch to match its great importance as the Brand's iconic line. Beginning September 15th, the 20th Anniversary Parsifal launch will be brought to life through a promotional film, newspaper advertisements, a dedicated universe on http://www.raymond-weil.com, and the creation of a "Parsifal Book" retracing Wagner's creation, which was the inspiration for RAYMOND WEIL - Numerous events devoted especially to the new collection will take place on an international level and a highly prestigious gathering is going to be experienced in the United States, Singapore, Europe and the Middle East. As RAYMOND WEIL celebrates the 20 years of the extraordinary success of Parsifal, the brand will not overlook any details in continuing to promote the 2010 line that will share the same achievements as its predecessors.

An homage to Wagner's last opera and an enormous success from its inception, the Parsifal collection exalts the chivalrous spirit of its hero through humanistic values of nobility, courage, loyalty, purity and spirituality - A timeless vision relevant more than ever today. With a wide range of models for gents and ladies, Parsifal 2010 explores with talent the thousand and one ways of affirming a unique style, extremely refined and sophisticated.

The chronograph in pink gold with its automatic winding mechanical movement and its black, full-skin alligator strap exudes a contemporary, yet discreet elegance. With exemplary simplicity, the gent's timekeeper in stainless steel stands out with its distinguished dial, with date window featuring a magnified lens for optimum legibility... The lady's model is attractive in all of its brilliance, with 66 diamonds set on its bezel and dial, and is offered in an all steel look, or a two-tone version in yellow gold and steel.

To celebrate the twentieth anniversary of its new Parsifal collection, RAYMOND WEIL, with great confidence, has managed to renew itself in a remarkable extent, with a superb implementation of style, combining modernity with its seasoned watch-making expertise.