RDA Group Revenues Jump in 2011

BLOOMFIELD HILLS, Mich., March 26, 2012 /PRNewswire/ -- RDA Group, a leading global market research and consulting firm, announces financial results for 2011.   Revenue for the year was $17.5 million; up 16% from 2010.

The increase in revenue was driven in large by strong performances from our automotive, commercial vehicle and public utilities business units, all reporting double-digit growth.

"We are delighted with our strong performance in 2011 and are excited about the potential for further growth in 2012," says Don Pietrowski, President of the RDA Group.  "To achieve this type of growth in these difficult financial times is a testament to the strength of our people and the premium we place on exceeding our clients' expectations."

A key development in 2011 was the launch of RDA Group's new automotive Quality Connections Feedback System (QCFS), an innovative survey tracking and reporting platform which allows automotive manufacturers the ability to track initial and long term vehicle quality, in all the major international markets.

"The new QCFS platform is the cumulative result of over 40 years of experience conducting quality research for the automotive industry," according to Frank Forkin, Partner and Executive Vice President of RDA. "The response from our clients has been extremely positive leading to several new revenue streams in 2011."

In addition, RDA Group recently achieved recertification to the ISO 9001 Quality Management System, marking the eighth straight year they have met industry quality standards.

"We recognize that the results of the research we conduct are used to make major decisions. Therefore, we always strive to operate with efficiency and integrity, as well as committing to delivering timely and accurate results," said Don Pietrowski, President of RDA Group. "It starts with a foundation of quality data, upon which rigorous analysis and actionable recommendations are built. At RDA, the pursuit of excellence is not just our priority, it's our passion."

About RDA Group

Established in 1969 and headquartered in Bloomfield Hills, Mich., RDA Group is a global market research and consulting firm that conducts advanced product research, customer satisfaction and quality tracking studies for a diverse client base representing several unique industries.  For more information about the RDA Group, visit www.rdagroup.com

SOURCE RDA Group