Red Touch Media Becomes Official Technology Provider for Sound City International

Red Touch Media launches new partnership with Sound City International, and powers the company's digital platform at the 2014 Sundance Film Festival

Jan 22, 2014, 13:00 ET from Red Touch Media

SALT LAKE CITY, Jan. 22, 2014 /PRNewswire/ -- Red Touch Media, the Salt Lake City, Utah-based technology company behind the fastest-growing digital media content management platform in the entertainment industry, announced its latest agreement with Sound City International, the name behind the largest international music, digital and film festival and conference in the UK, Liverpool Sound City.


The first deployment of the new partnership is currently taking place at the Sundance Film Festival in Park City, Utah, where Red Touch Media debuted both Sound City music download kiosks and a Sound City Webstore. Both systems enable fans and event attendees to easily access content that they are experiencing in a relevant and familiar environment both online and in person. Following the Sundance Film Festival, the Sound City branded kiosks and webstore will be available during Sound City festivals in New York, Liverpool and additional cities in the near future.

"We could not be more excited to become the official technology provider for Sound City," said Wayne Scholes, President and CEO of Red Touch Media. "This is groundbreaking for both companies, because we are now able to provide a more relevant content connection experience to Sound City's audience.  Fans in the audience at Sound City festivals can now go directly to the branded kiosks and access the content they are seeing and hearing, or download the content directly from their mobile device."

The Sound City webstore ( is a full-service e-Store where consumers can purchase music from artists performing at Sound City's music festivals, exclusive live tracks and other cutting edge music curated by Sound City's organizers. The webstore is currently available in both the United States and United Kingdom and also offers content from some of the great up-and-coming talent of Liverpool, including the Tea Street Band and Silent Sleep - two of the indie bands currently being featured. 

"Through this agreement we are now able to deliver content that is relevant for the fans in real-time, and it reflects the experience they are currently going through," said David Pichilingi, President of Sound City International.  "In addition to helping distribute music, Red Touch Media's technology is also able to help deliver information and messaging to the Sound City audience such as band line-ups, schedules and exclusive content directly into the shopping carts of our users. This is a great bonus feature that our festival attendees will absolutely benefit from."

Red Touch Media's content management and distribution solutions have over a decade of in market use by some of the largest distributors of digital media, including major motion picture studios and music labels. NBC Universal, Paramount Pictures, Sony Pictures, Warner Music Group, EMI and HDNet are some of the companies Red Touch Media has most recently worked with.

About Red Touch Media

Red Touch Media (RTM) connects content owners, advertisers, retailers and consumers to premium digital content via one of the entertainment world's most innovative distribution platform. RTM provides content owners with a reliable, secure solution to manage and deliver all digital media assets to their audiences and clients. Advertisers and retailers can target consumers through user content preference and downloads. For more information on Red Touch Media please visit


SOURCE Red Touch Media