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Redwood Collaborative Media Expands Management Team; Launches New Professional Community Focused on New Communications and the Social Web

Startup Adds Nine New Employees, Launches NewComm Collaborative


News provided by

Redwood Collaborative Media

Feb 08, 2010, 07:00 ET

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COLORADO SPRINGS, Colo., Feb. 8 /PRNewswire/ -- Defying today's economic trends, Redwood Collaborative Media (http://www.redwoodcollaborative.com) continues to be a successful and fast-growing start-up. The company today announced that it has expanded its team, adding nine new members across a variety of functions, and launched another new professional community, NewComm Collaborative (http://www.newcommcollaborative.com).

New team members include Rick Baucom, director of interactive communications; Abbie Caracostas, director of training and professional development; Rich Hand, director of membership; Fiona Henderson, director of events; Katie Lutze, director of finance; and Janette Rovansek, director of IT. The company has also added a new in-house creative department led by Scott Hanson and web development team of Patrick McDavid and Charles Gibson to create and manage the company's online offerings and publications.

In addition, the company announced the launch of NewComm Collaborative (http://www.newcommcollaborative.com), an online membership community and media portal focused on exploring how to leverage social media and new communications tools and technologies.  The new community is the result of an exclusive licensing agreement with the Society for New Communications Research (http://sncr.org), a world-renowned nonprofit research and education foundation and think tank focused on the latest advances in new media and communications. NewComm Collaborative serves professionals from a variety of professions with valuable resources focused on learning how to leverage social media for business.  

NewComm Collaborative offers its members news and information, best practices, whitepapers, case studies, online discussion forums, webinars, online training, conferences and tradeshows. NewComm Collaborative will host the popular NewComm Forum (http://www.newcommforum.com) April 20-23, 2010 in San Mateo, CA, and will revive the online publication "NewComm Review."

"NewComm has been a leader in tracking the impact of developments in new media and communications over the past six years through its events and publication. Given today's widespread adoption of social technologies, I'm delighted that the NewComm brand now has additional resources that will enable it to reach its potential," commented Jen McClure, co-founder of the NewComm brand, and director of marketing and brand development, Redwood Collaborative Media.

Redwood Collaborative Media president, Peggy Libbey stated, "We recognize great potential in the NewComm brand, and we're very pleased that NewComm Collaborative will extend the benefits of the highly respected annual NewComm Forum event and 'NewComm Review' to a professional community that can be engaged and share ideas and knowledge on a continuous basis."

NewComm Collaborative is Redwood's second professional community. In July 2009, the company launched STP Collaborative (http://www.stpcollaborative.com), the result of the acquisition of the Software Test & Performance division of BZ Media. Since that time, Redwood has transformed the traditional media property of Software Test & Performance magazine and STPCon event into a highly interactive online community and media portal serving more than 50,000 software testers and QA professionals around the globe.

"We're very excited about our continued growth, the launch of our newest community and the new additions to our team. Each of these individuals has an impressive background and great track record of successfully building and managing offerings for professional associations and communities. I am confident that the addition of their expertise to our business will enable us to continue to grow and improve our offerings to our existing communities, and that we will develop and launch additional new communities focused on a variety of professional disciplines," said Libbey.

About Redwood Collaborative Media

Redwood Collaborative Media creates highly interactive, integrated, and dynamic platforms for sharing knowledge, insights, and resources, and is dedicated to building deep relationships through its professional communities. The company's mission is to empower these communities through high quality news and information, education and training, knowledge-sharing and targeted online and face-to-face networking opportunities. For more information, visit http://www.redwoodcollaborative.com.

SOURCE Redwood Collaborative Media

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