MIAMI, March 2, 2011 /PRNewswire/ -- Regatta Travel Solutions, a new company formed by Hotel Internet Help, officially launched its long awaited private label OTA Software for Destination Marketing Organizations. Regatta is a cloud based system that allows Destination Marketing Organizations and Hotel Associations to become an Online Travel Agency (OTA). The system includes an easy to use and comprehensive extranet for hotels and activity providers to supply content, rates and inventory. It then feeds a booking engine that can be used on the DMO's website to search and book hotels and activities. Regatta Travel Solutions then works with the DMO to implement the latest online travel marketing tactics to attract traffic and reservations.
"There is a lot of pent up demand for Regatta and over the next few weeks we will be announcing several deals." said Ashwin Kamlani, President of Regatta Travel Solutions. "CVBs, Tourism Boards and Hotel Associations should be the strongest OTAs for their own destinations but they want to avoid the cost and hassle of building the technology from scratch. Many have partnered with existing Online Travel Agencies on their websites in order to provide reservations services because until now there was no other option. Once they have the booking engine on their site they lack the knowledge and resources to drive traffic and revenue. Regatta provides all of the back end and front end technology and marketing tactics needed to be an important source of revenue for suppliers in the destination. Our goal is to start educating consumers that the best place to book travel is with the local hotel association, CVB or tourism board."
Regatta's extranet is compatible with EZYield.com, RateTiger and Channel Plus channel management systems. It allows hotels and activity providers to easily review, modify and cancel reservations, and update rates, inventory and restrictions. Hotels and activity providers control photos and content, and manage promotional tools such as discount codes and strike-through pricing. On the front end Regatta's booking engine allows consumers to specify a variety of search criteria to personalize results and has very strong tools for selling additional products and services to generate ancillary revenue. It even allows hotels to separate rate and room blocks for groups to book on customized landing pages. On the marketing front, Regatta is compatible with TripAdvisor's "Check Rates" button so that an organization using Regatta can be listed as a booking option next to the major OTAs.
About Regatta Travel Solutions Inc.
Founded by Ashwin Kamlani, Regatta Travel Solutions is striving to make Destination Marketing Organizations the best place to book travel online by providing them with the latest in online booking technology and marketing tactics. The Company, a member of AH&LA, also offers high quality hotel website design, search engine optimization and online marketing. Contact www.hotelinternethelp.com for more details.
SOURCE Regatta Travel Solutions