Registration is Now Open for Livelong Benefiting Livestrong

FT. LAUDERDALE, Fla., April 3, 2012 /PRNewswire/ -- Don't miss the opportunity to participate in Florida's must-go-to event, Livelong Benefiting Livestrong. Registration is now open at www.livelonglivestrong.org. Zimmerman Advertising's Livelong Benefiting Livestrong is presented by the Joe DiMaggio Children's Hospital and hosted by Gulfstream Park and Casino.

(Logo: http://photos.prnewswire.com/prnh/20120403/FL80962LOGO )

Participants can sign up to walk, run or ride to fundraise for the Lance Armstrong Foundation, which unites, inspires and empowers the cancer community to address the unmet needs of cancer survivors. It encourages collaboration, knowledge sharing and partnership.

The event:

Saturday, October 13 – 1/2 Marathon USATF run, 5K USATF run, and 5K walk

Sunday, October 14 – 62, 31 or 10.2 mile bike ride.

Registration prices and fundraising minimums vary per event. There is a discount for athletes that participate in events on both days.

"More than 2200 participants of the first Livelong Benefiting Livestrong in 2011 raised more than $400,000. Net proceeds benefited the Lance Armstrong Foundation and Joe DiMaggio's Children's Hospital. We are taking that success and building on it for a bigger and better event this year," said Mike Schweiger, Zimmerman's Chief Financial Officer. "There isn't one of us that hasn't been touched directly or indirectly by cancer. This is a great opportunity for folks to do something positive for those affected by cancer."

Zimmerman is the 14th largest full-service agency in the U.S. and Omnicom Group's retail powerhouse. Zimmerman created the science of Brandtailing™, building brands over time while driving sales overnight. Holistic by design, their brand-activation business model includes strategic planning, business analytics, brand design, advertising, interactive, social engagement, media, public relations, mobile, CRM/Loyalty and in-house production. For more information, visit www.zadv.com, join us at facebook.com/ZimmermanAdv and follow us on Twitter @ZimmermanAdv.

zMotion is a cycling club with a purpose, "Riding for a Better Tomorrow." Founded six years ago by Zimmerman Chairman Jordan Zimmerman, President Pat Patregnani and CFO Mike Schweiger to inspire and rally their associates, zMotion has quickly become a leading force within the South Florida cycling community and beyond. Along with its philanthropic efforts and community involvement, zMotion is also heavily involved in cycling advocacy and education. To date, it has helped local, regional and national organizations raise millions of dollars. For more information, visit www.zmotion.org.

SOURCE Zimmerman Advertising