Registration Now Open for Florida's First Livestrong Event

FORT LAUDERDALE, Fla., July 13, 2011 /PRNewswire/ -- Don't miss the opportunity to participate in the first major Livestrong event in Florida. Registration is now open for the Livelong Benefiting Livestrong event on Saturday, October 1 and on National Livestrong Day, Sunday, October 2 at Gulfstream Park and Casino in Hallandale Beach, Florida. The event is sponsored by Zimmerman Advertising , an Omnicom Group company, and presented by Joe DiMaggio Children's Hospital and hosted by Gulfstream Park.

Participants can register at www.livelonglivestrong.org to walk, run or ride in the fight against cancer.

Event schedule is set to include:

Saturday, October 1 – 1/2 Marathon USATF run, 5K USATF run, 5K walk and family bike ride

Sunday, October 2 – National Livestrong Day – 10.2, 31 or 62 mile bike ride

Fundraising minimums vary per event activity.

"Our agency is honored to be a part of bringing the first Livestrong event to Florida and we look forward to an outstanding inaugural experience," shares Mike Schweiger, Zimmerman Advertising Chief Financial Officer. "Make sure to register to participate and invite your family, friends and co-workers to help us make a difference for those affected by cancer and celebrate The Livestrong Way Of Life."

Proceeds will benefit the Dreams Pediatric Cancer Unit at the new Joe DiMaggio Children's Hospital and the Lance Armstrong Foundation.

For more information on the Livelong Benefiting Livestrong event and to register, visit www.livelonglivestrong.org.

ABOUT ZIMMERMAN ADVERTISING

Headquartered in Fort Lauderdale, Florida, Zimmerman Advertising, an Omnicom Group company, is the country's leading national retail brand builder, with billings of approximately $3 billion and more than 1,100 full-time associates and offices throughout the country, including New York, Los Angeles, Chicago, Dallas and Atlanta. For information on the agency, visit www.zadv.com.

ABOUT zMOTION

With more than 800 members, zMotion is a cycling club with a purpose.  Founded five years ago by Chairman, Jordan Zimmerman; President Pat Patregnani; and CFO Mike Schweiger to inspire and rally their associates, zMotion has quickly become a leading force within the South Florida cycling community and beyond. Along with its philanthropic efforts and community involvement, zMotion is also heavily involved in cycling advocacy and education. To date it has raised almost $3 million. For more information, visit www.zmotion.org.

SOURCE Zimmerman Advertising