RelaDyne Launches its Wholesale Services Division

CINCINNATI, April 16, 2012 /PRNewswire/ -- RelaDyne, LLC, the equipment reliability management company that delivers broad-based lubrication products and services, is proud to launch its newest business unit – RelaDyne Wholesale.  RelaDyne's Wholesale Services unit is designed to offer a strategic value proposition to the marketplace through inventory consolidation and an integration of product lines including lubricants, coolants, chemicals and diesel exhaust fluid.  The results for its customers include enhanced cash flow and vendor consolidation.

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The RelaDyne Wholesale Services unit focuses on associate distributors, retailers, and wholesale markets to bring about a true business-to-business experience resulting in a unique plan for each partnership.  "RelaDyne's new Wholesale Division is a very strategic move for us," says Dan Oehler, Vice President of Sales and Marketing for RelaDyne.  "It aligns to our core sales and marketing philosophies that are customer centric, focusing on their profitability and offering real business solutions.  It is an extension of our entire product line including our custom blending business and Field Reliability Management (FRM) initiatives."

Among RelaDyne's integrated business line is the Wholesale Division's ability to offer aligned brands at market competitive pricing and source specific and difficult niche products.  Add to that the sales training and marketing support it brings and you not only have a one-stop-shop but a one-stop-superstore.  Dave Kelly, RelaDyne's Wholesale Manager, notes, "Through rising fuel, diesel exhaust fluid, and base oil pricing, our ability to offer a drastic reduction in inventory and vendors for our customers will be a very positive influence to potential partnerships." 

Dave Kelly joined RelaDyne in November 2011 from Pon North America where he functioned as general manager, general sales manager, and major account manager during his 20 years with the company.  After completing a six-week training schedule to familiarize himself with all aspects of RelaDyne, Kelly now focuses solely on the wholesale side of business.  "We are excited to have Dave join the RelaDyne family," says Larry Stoddard, President and CEO of RelaDyne.  "It is great to see RelaDyne's Wholesale Services division take flight with such a great leader.  We look forward to seeing the positive rewards to our customers."

About RelaDyne

RelaDyne, LLC, headquartered in Cincinnati, Ohio, is an industry leading lubricants and fuel distributor providing integrated equipment reliability management products and services for industrial, commercial, transportation and automotive businesses in the United States. Four industry leaders – Mid-Town Petroleum, Inc. (Bridgeview, IL), Oil Distributing Company (Cincinnati, OH), The Hurt Company, Inc. (Houston, TX) and Pumpelly Oil Company LLC (Sulphur, LA) – joined to form RelaDyne on Nov. 8, 2010. Its innovative Field Reliability Management (FRM) platform of services is designed to enhance the operations of companies involved in process manufacturing, utilities, food and beverage processing, mining equipment and commercial fleets. The company also benefits from the support of its business-building partner, AEA Investors LP, which manages funds worth approximately $5 billion of invested and committed capital. For more information, visit www.RelaDyne.com.

Media Contact:
Walt Rodgers
Vice President of Human Resources
RelaDyne LLC
50 E Business Way Suite 420
Sharonville, Ohio 45241
513 489-6000 office
513-489-0401 fax

SOURCE RelaDyne, LLC