NEW YORK, May 30, 2016 /PRNewswire/ -- Premium swimwear brand RELLECIGA has today released a sensational new ad in fashion capital New York's iconic Times Square. The large LED advertisement features German model and lifestyle guru Olga Goloburda wearing RELLECIGA's ultra-sexy lace bikini, and reflects fitness-fan Olga's motto, "Healthy is sexy."
This isn't the first time that Goloburda -- cofounder of lifestyle website burdagrin.com -- has collaborated with RELLECIGA. Earlier this year the travel-loving model chose RELLECIGA for her winter getaway to Phuket, showing off the swimwear company's sexiest bikinis on Thailand's picturesque beaches.
Olga's philosophy is all about empowering women to feel sexy and achieve their dreams. Through her passion for fitness, she inspires her fans to build a healthy, strong body. Olga and RELLECIGA both emphasize that being beautiful is not about being super-slim: instead, it's all about feeling healthy and comfortable.
"Women who feel good look good," says Olga. "When you feel strong and full of vitality, you'll radiate confidence and that's what being beautiful is about."
The theme "healthy is sexy" fits perfectly with RELLECIGA's mission: to design swimwear that makes women feel strong, sexy and empowered. Through combining cutting-edge fashion with high-end craftsmanship, the company ensures that anyone wearing a RELLECIGA bikini looks and feels gorgeously confident.
RELLECIGA's lace bikini, showcased beautifully by Olga in Times Square, epitomizes the combination of fashion and quality. Lace is one of the key fashion trends of 2016, and the lace bikini's triangle top is sensual without revealing too much, while the lace-trimmed bottoms are cute and sexy.
The lace bikini also features a unique touch from RELLECIGA's European-inspired design team: gorgeous braided neckties that add quirky, elegant detail. Feminine and fun, the lace bikini is perfect for a romantic couples' break or a girls holiday in the sun. Demand is expected to shoot up with the launch of the new Times Square ad, so customers who want to get their hands on a lace bikini are advised to get their orders in quickly!
This is the fifth year in a row that world-leading bikini brand RELLECIGA has landed in New York's Times Square. The "Victoria's Secret of swimwear", RELLECIGA's mission is to design bikinis that perfectly showcase each woman's unique beauty. RELLECIGA is also the creator of the RIKINI, an innovative multi-way bikini that can be worn six different ways.
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