KOH SAMUI, Thailand, Oct. 16, 2015 /PRNewswire/ -- Leading swimwear brand RELLECIGA opened a brick-and-mortar store on October 13, 2015, in the Central Festival of Koh Samui, Thailand, the intersection of the fashion industry and tourism.
The last several years have seen incredible transformation in how people consume. We've seen a rise of online shopping, however, has the traditional shopping experience been replaced by the expedite online shopping?
RELLECIGA is a brand which is not only selling the product, but also the experience. The customer experience has been the main point of RIDI (RELLECIGA Industry Design Institute) for product development and sales. All the physical stores are the best way of customer shopping experience, which is also the platform for adjusting product design.
RELLECIGA has been popular in North America and Europe for years, and its target is always bringing the sexiest bikinis to women all over the world. As Asia is an essential part of globalization, while Koh samui Thailand is one of the most famous tourist cities, RELLECIGA now pays more attention to the area. Moreover, the Central Festival Samui describes itself as 'the most complete and largest lifestyle shopping complex in Samui."
On the opening day of RELLECIGA Koh Samui physical store, the customer flow volume was beyond expectation. "Many products were sold out that day, such as the Lace collections and RIKINI. Many customers had browsed our website and decided what they want, then came and bought them directly after trying them on," one of the on-site staff Mia said.
It is also worth mentioning that the anniversary celebration of the Central Festival shopping complex will be held from October 28, and the RELLECIGA Thailand store will participate with large sales promotions. To learn more about the new store, please keep an eye out for the latest news released on RELLECIGA's Facebook, Instagram or Twitter.