Research Now Launches Deeply-Profiled Hispanic Panel

DALLAS, Nov. 1, 2017 /PRNewswire/ -- Research Now, the global leader in digital research data for better insights and decision-making, announces an exclusive partnership and Hispanic panel launch with SABEResPODER (SEP), a division of URWelcome Technologies, and the largest mobile-first platform dedicated to connecting U.S. Hispanics with high-quality information, products, and services. With the largest Hispanic consumer panel in the U.S. and their proprietary mobile technology, SEP provides market researchers at-scale access to this hard-to-reach audience, both online and offline.

Through this unique partnership, Research Now and SEP offer market researchers access to over 750,000 unique Hispanic consumers across 50 U.S. markets. As with all Research Now panels, the new Hispanic panel will be deeply segmented across a variety of demographic, psychographic, attitudinal, and acculturation variables.

"Hispanic consumers are challenging to reach, engage, and retain via online research panels, due to the unique challenges of building an engaging environment for this audience," says Research Now's Senior Vice President of Panels & Partnerships, Ryan Jantz. "We're excited to bring a fresh approach to our clients, combining URWelcome's expertise in building lasting, relevant relationships with the Hispanic community, with our leading global demand and panel management expertise."

"We are excited to partner with Research Now to inform all sectors and industries with accurate insights on this consumer segment. We believe this partnership will ultimately lead to better products and services for the communities we serve," says Amir Hemmat, President & CEO of URWelcome. "URWelcome has been able to solve the most common pain points that have historically made it difficult to build and retain a significant Hispanic panel. Together with Research Now, we will provide unparalleled access to the U.S. Hispanic market at scale."

Research Now additionally offers deeply profiled panels in B2B, B2C, Healthcare, and hard-to-reach audiences, and is able to deliver a range of services based on market research data, including "sample only," programming, translations, and coding, along with integrated data for enhanced targeting and improved results.

For more information, please visit: www.researchnow.com.

About Research Now
Research Now Group, Inc., is the global leader in digital research data for better insights and business decisions. Founded in 1999, the company was a pioneer in originating online data sampling and created the first B2B panel. The company provides world-class research data solutions that enable better decisions and better results for its 3,000 market research, consulting, media, and corporate clients through access to over 11 million deeply-profiled business professionals and consumers in more than 40 countries. Research Now operates globally with locations in the Americas, Europe, the Middle East, and Asia-Pacific, and is recognized as the quality, scale, and customer satisfaction leader in the market research industry. For more information, please go to www.researchnow.com. 

About URWelcome Technologies
URWelcome Technologies is a company at the cross-section of technology and immigration, building branded platforms, products, and services for immigrant groups and ethnic communities across the United States. SABEResPODER (powered by URWelcome) is the world's first mobile membership platform dedicated to connecting U.S. Hispanics with high-quality information, products, and services that empower them to take on many first-generation moments. SABEResPODER (SEP) combines the power of a decision and information engine with a recommendation algorithm to provide our members with relevant, customized solutions across sectors such Education, Healthcare, Finance, Jobs, Telecommunication, Legal, and Government Services. SEP now reaches over 9 million unique Hispanic consumers annually across 50 U.S. markets. For more information about URWelcome, please visit our website.

Press Contacts:

Brianna Supulski
[email protected]
(214) 365 – 7585
For Media Contact Only

Maylin De Leon
[email protected]
(310) 826 – 3900

SOURCE Research Now

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