Retail-Ready Corrugated Display Sales to Reach $1.8 Billion in 2023
Retail displays are an important sales tool for consumer packaged goods companies
CLEVELAND, Feb. 25, 2019 /PRNewswire/ -- Demand for retail-ready corrugated displays is projected to increase 3.2% annually to $1.8 billion in 2023. Gains will be restrained by the limited amount of floor space that can be occupied by displays, especially because most stores already use displays in the areas to which they are suited, such as end-caps and in large walkways between aisles. They do not limit visibility of other products or prevent customers from comfortably walking or pushing a shopping cart in these areas. These and other trends are presented in Retail-Ready Packaging, a new study from The Freedonia Group, a Cleveland-based industry research firm.
More information about this study is here: https://www.freedoniagroup.com/industry-study/retail-ready-packaging-3713.htm
According to analyst Cara Brosius, "Retail displays are designed to enhance the visibility of various products and therefore represent an important means for consumer packaged goods companies to drive product sales. With many consumers increasingly shopping the perimeter of supermarkets rather than the center of the store, displays are valued for the exposure they provide, especially when placed in high-traffic locations."
Demand for all types of retail-ready packaging in the US is projected to increase 6.1% annually to $7.9 billion in 2023. Corrugated boxes continue to dominate, accounting for more than half of sales, and will have the largest share of growth due to their wide applicability. However, all other types of retail-ready packaging compete with corrugated boxes due to their advantages over boxes, including material reduction and better aesthetics.
Retail-Ready Packaging (published 02/2019, 182 pages) is available for $5100 from The Freedonia Group. Please link citations to https://www.freedoniagroup.com/Retail-Ready-Packaging.html
About The Freedonia Group, a division of MarketResearch.com – The Freedonia Group is a leading international industrial research company publishing more than 100 studies annually. Since 1985, we have provided research to customers ranging in size from global conglomerates to one-person consulting firms. More than 90% of the industrial companies in the Fortune 500 use Freedonia Group research to help with their strategic planning. Additional Packaging studies can be purchased at www.freedoniagroup.com, www.marketresearch.com and www.profound.com.
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SOURCE The Freedonia Group
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