CHICAGO, Feb. 15, 2017 /PRNewswire/ -- Retrofit, a leading provider of weight-management and disease-prevention solutions, today announced that is has named Sharen Ross as vice president of Marketing and Product.
Ross, who joins Retrofit on Wednesday, Feb. 15, brings more than 16 years of experience as a marketing and product management executive. She has launched and scaled B2B products and services and built and managed marketing and product teams in the digital health, wellness coaching and fitness spaces.
"Sharen's depth of industry experience combined with her creativity, business savvy and strategic thinking make her ideal to advance Retrofit's marketing and product efforts," said Mary Pigatti, CEO, Retrofit. "As a dynamic leader with a track record as a results-driven innovator, Sharen is a critical addition to our organization."
Ross previously co-founded and led marketing efforts for Mazlo, which offers a suite of digital coaching programs for personal development. Ross also served as senior vice president of marketing and product management for Alere Wellbeing (formerly Free & Clear), which provided the Quit For Life® tobacco cessation program and Weight Talk® weight-management program to employer, health plan and state clients. Ross completed her bachelor's degree in communications at La Trobe University and MBA coursework at Deakin University in Australia.
"I'm thrilled to be joining the talented and dedicated team at Retrofit – an organization I have been watching transform lives through behavioral coaching, engaging content and innovative technology since 2011," Ross said. "I am looking forward to helping Retrofit continue to make headway in the weight-management and disease-prevention market and to delight our clients with the next evolution of the Retrofit brand and products."
Retrofit transforms lives, workplaces and communities by offering weight-management and disease-prevention solutions that help all populations live a happier, healthier life. What sets Retrofit apart from others is the level of personalization we bring to our suite of solutions that tackle obesity, diabetes and metabolic syndrome. This personalization delivers real-time interventions that evolve as individual needs evolve producing proven outcomes and lasting results. To learn more, visit retrofitme.com.