Rhoades Car Encourages Participation in Corporate Wellness Programs Through Play With New "I'm Gettin' Fit" Campaign
HENDERSONVILLE, Tenn., Nov. 4, 2014 /PRNewswire/ -- Rhoades Car International, the nation's leading four-wheel bicycle manufacturer, today announced the release of its collection of wellness bikes, designed to increase employee participation in corporate wellness programs and join the national fight against obesity. The company can customize the bikes and educational material with an "I'm Gettin' Fit with [Employer Name]" theme.
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"Because working adults make up two thirds of the adult population and spend at least half their waking hours in the workplace, worksite wellness programs hold the most promise to lower the obesity rate and get people healthier," says Bill Pomakoy, President. "But the key is getting employees to participate. We at Rhoades Car believe we hold that key by making exercise play."
Phyllis Shelton, VP of Marketing says, "Many companies have had a wellness program for several years and have been unsuccessful in getting especially the high-risk employees to participate, such as those who are weight-challenged or who have balance issues or who have had joint replacements. Our wellness bikes make exercising fun since they allow employees to pedal side-by-side in different gears and have an enjoyable visit while exercising. Our new GoBoy X4 allows four employees to ride together, and our one-seater models are super comfortable with a seat that feels more like a car seat than a bicycle seat."
Customer Service Director Holly Skinner adds, "According to the Centers for Disease Control, people who were obese had medical costs that were $1,429 higher than the cost for people of normal body weight. Obesity also has been linked with reduced worker productivity and chronic absence from work. Put all these together and there's plenty of justification for an employer to think outside the box and use our wellness bikes to get employees excited about exercising!"
In support of these claims, Dean Cagley from White House, Tennessee reports losing 155 lbs. in eight months by riding his Rhoades Car.
Shelton updates this information by adding that Mr. Cagley has lost 190 pounds as of the end of October.
Lawrence Vivenzio, Director of Inside Sales, points out that Rhoades Car industrial bikes easily build exercise into the workday. "If a company is looking for a healthy way for four employees to travel around a large plant or factory, the GoBoy X4 with its 28" x 15" cargo area is a perfect fit."
Rhoades Car International offers a unique line of 1, 2 and 4-person quadricycles with multiple speeds that provides sustainable transportation for families and industry. Celebrating its 23rd year in business in 2014, the company relies on American suppliers as much as possible to produce custom components for all of its 4-wheel "quad" bikes. Rhoades Car is privately owned and is an approved federal GSA vendor (GS-03F-026A).
For more information about Rhoades Car, call 800-531-2737, send an email to [email protected] or visit www.RhoadesCar.com.
SOURCE Rhoades Car International
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