PARIS, March 10, 2011 /PRNewswire/ -- Richard Pinder, Chief Operating Officer Publicis Worldwide, joins a stellar line-up to debate creative and commercial strategies for a post-digital age at this year's high profile Media Guardian Summit on 23 March in London.
Participants include Adam Crozier – CEO, ITV, Paul Bascobert – President, Bloomberg Businessweek and Tricia Wilber - CMO, EMEA, The Walt Disney Company. Speakers also include senior executives from BBC Worldwide, Facebook and News International.
In his keynote address, Richard Pinder will share his views on the blurring of boundaries surrounding what is media, content, and advertising.
Comments Richard Pinder, "The real change to the media landscape is not the argument about analogue or digital or social media– it's about the notion of what media actually is - manufacturers who are becoming content creators, the rise of no-cost media deals between those with content and those with eyeballs."
The Changing Media Summit has established itself as the must-attend event for anyone concerned with creative and commercial success in the digital age. The last four summits have sold out with over 350 senior executives convening each year to discuss, debate and disseminate the latest media strategies.
Link here to Richard Pinder's pre-key note address video interview: http://www.guardian.co.uk/changingmediasummit/video/speaker-richard-pinder-
About Publicis Worldwide
Publicis Worldwide ranks among the largest global marketing communications companies. The network spans 82 countries with approximately 9,000 employees. Its total offering includes advertising; interactive and digital marketing; CRM and direct marketing. Publicis' blue-chip client portfolio includes some of the world's best known companies: Airbus, Coca-Cola, HP, LG, L'Oreal, Luxottica, Nestle, Orange, P&G, PayPal, Renault, Siemens, Pernod-Ricard, Sanofi-Aventis, UBS, Telefonica, Zurich. Publicis Worldwide is part of Publicis Groupe (Euronext Paris: FR0000130577) the world's third largest communications group, the world's second largest media counsel and buying group, and a global leader in digital and healthcare communications. With around the world activities spanning more than 104 countries on five continents, the Groupe employs as many as 44,000 professionals.
About Richard Pinder
Richard Pinder leads global advertising network Publicis Worldwide and sits on Publicis Groupe's P12 management board. For 25 years, he has built brands and businesses working extensively in Europe and Asia. Richard has focused Publicis Worldwide on Creating Contagious Ideas that Change the Conversation, investing heavily in digital and creative performance. For more information: Richard Pinder release source. For more news: Publicis UK and Publicis Worldwide.
Contact: Sarah Hazell
SOURCE Publicis Worldwide