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RIMAN amplía su presencia global a 22 mercados con lanzamientos en Europa y América Latina

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Sep 30, 2026, 02:40 ET

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  • La expansión a Francia, Alemania, Rumanía y Ecuador refuerza la creciente presencia de RIMAN en dos regiones internacionales clave

SEÚL, Corea del Sur, 30 de septiembre de 2026 /PRNewswire/ -- RIMAN, la compañía global de belleza y bienestar que está redefiniendo el K-Beauty mediante la innovación coreana y el uso de ingredientes tradicionales, ha ampliado su presencia internacional a 22 mercados con el lanzamiento en Francia, Alemania y Rumanía el 9 de septiembre, seguido de Ecuador el 15 de septiembre.

La expansión a cuatro mercados marca un nuevo hito en la estrategia de crecimiento internacional de RIMAN, reforzando la presencia de la compañía tanto en Europa como en América Latina.

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RIMAN’s new markets in Europe and Latin America.
RIMAN’s new markets in Europe and Latin America.

Francia, Alemania y Rumanía han elevado a siete el número de mercados en los que RIMAN tiene presencia en Europa, sumándose al Reino Unido, Irlanda, España e Italia. Esta expansión responde al creciente interés por la belleza y el cuidado de la piel de origen coreano en todo el continente y sienta unas bases más sólidas para continuar creciendo en la región.

Las operaciones europeas de RIMAN tienen su sede en Londres y ofrecen formación empresarial, herramientas y eventos a los planificadores independientes de toda la región. Asimismo, los servicios de atención al cliente multilingüe y las operaciones logísticas en el Reino Unido y Alemania refuerzan la red europea de RIMAN, que se encuentra en plena expansión.

En América Latina, Ecuador se ha convertido en el sexto mercado de RIMAN en la región, sumándose a México, Chile, Colombia, Perú y Costa Rica. Esta expansión se apoya en la creciente presencia regional de RIMAN; sus operaciones en México actúan como un centro de apoyo clave, aportando la infraestructura y la experiencia operativa adquiridas en lanzamientos de mercado anteriores.

"El lanzamiento en cuatro nuevos mercados de Europa y América Latina representa un hito importante en el crecimiento global de RIMAN", afirmó Youngsu Hwang, director de ventas de RIMAN. "Nuestra estrategia va más allá de la simple entrada en nuevos mercados; estamos construyendo el liderazgo, la infraestructura y las capacidades regionales necesarias para crear negocios sostenibles a largo plazo, garantizando al mismo tiempo que cada mercado permanezca conectado con la visión global de RIMAN".

Con operaciones que ya abarcan 22 mercados, RIMAN seguirá invirtiendo en su infraestructura regional, desarrollando liderazgo local y ampliando el acceso a sus marcas coreanas de belleza y bienestar a medida que avanza hacia la siguiente fase de su crecimiento global.

Acerca de RIMAN

Fundada en Corea del Sur en 2018, RIMAN es una empresa global de venta directa de productos de belleza y bienestar que redefine el concepto de K-Beauty mediante la combinación de ingredientes tradicionales, ciencia avanzada e innovación coreana. Su cartera incluye la marca de cuidado de la piel ICD, la marca de cuidado personal Botalab y la marca de bienestar Lifening.

En su granja inteligente de Jeju, RIMAN supervisa el cultivo y el desarrollo de materias primas exclusivas clave, incluida Giant BYoungPool™, su variedad avanzada de Centella asiatica. Giant BYoungPool™ obtuvo la protección de variedades vegetales por un periodo de 20 años en Corea del Sur en julio de 2022 y en Estados Unidos en septiembre de 2025.

Mediante una inversión continua en la investigación de ingredientes, la innovación de productos y capacidades de integración vertical, RIMAN está construyendo una plataforma global diseñada para llevar su enfoque de belleza y bienestar coreanos a consumidores y planificadores independientes de todo el mundo.

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