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      • People & Culture

      RockYou Wins San Francisco Business Times Technology and Innovation Award

      RockYou Recognized as Best Social Media Company


      News provided by

      RockYou

      May 21, 2010, 08:07 ET

      Share this article

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      REDWOOD CITY, Calif., May 21 /PRNewswire/ -- RockYou, the leading innovator, creator and distributor of social experiences, reaching 280M people across all major social networks, today announced it has been awarded the San Francisco Business Times Technology and Innovation Award in the Social Media Category, announced May 20.

      (Photo: http://www.newscom.com/cgi-bin/prnh/20100521/AQ07346)

      "The awards recognize the most innovative technology companies driving the Bay Area's thriving technology sector," said Mary Huss, publisher of the San Francisco Business Times. "We are looking for entrepreneurs, innovators, market leaders and early-stage companies that show the most promise across a wide array of categories."

      The panel of judges, in conjunction with the San Francisco Business Times editors and technology reporters, were impressed by RockYou's significant innovation and contributions to Social Media. This includes:

      • Social Gaming: RockYou develops Social Games and Applications as a key mechanism to engage the world through social media. Games and applications include Zoo World (15M+ MAUs), Birthday Cards (31M+ MAUs), and Pieces of Flair (3.5M+ MAUs), and more.
      • Monetization Solutions: Leveraging its expertise in Social Gaming, RockYou develops and distributes monetization solutions to over a thousand third party social game and application developers. RockYou solutions enable monetization of up to 25 percent of social gamers and average revenue per user (ARPU) of up to 20 percent.
      • Branded Experiences: RockYou social media solutions for Brand, including Video, Rich Media, Deal of the Day, and other custom sponsored in-game solutions, provide a safe and engaging environment for consumers to interact with and share a Brand experience within their social graph. Deal of the Day delivers highly targeted, user-initiated Brand interactions with guarantee-able performance across video views, flash game plays, polls, surveys, and more -- and results in over 50% of Deal of the Day users completing the targeted action.

      "We are pleased and honored to receive this prestigious award from the San Francisco Business Times as the most innovative Social Media Company," said Lance Tokuda, Chief Executive Officer, RockYou. "An early pioneer in this exciting space, RockYou continues to innovate and revolutionize Social Media -- by providing a forum which allows both Brand Advertisers and Application Developers to engage millions of consumers worldwide in safe, rich, and deeply engaging social experiences."

      About RockYou

      RockYou is the leading innovator, creator, and distributor of content on the social web. With over 121M monthly US users and 13 billion monthly global impressions, advertisers on the RockYou network have the ability to tap the social networking audience directly, through timely and effective campaigns. RockYou provides customized, one-of-a-kind branding and promotional opportunities for leading brands through a large repertoire of products including IAB compliant Standard and Premium Banner Placements, Deal of the Day ads, and other custom application-integrated solutions. Headquartered in Redwood City, California, RockYou is funded by Sequoia Capital, Partech International, Lightspeed Venture Partners, DCM, SK Telecom Ventures and Softbank. For more information, please visit http://rockyou.com/corp/about.php

      Susan Yin/Wendy Zaas

      Rogers & Cowan

      310-854-8122/310-854-8148

      [email protected]

      [email protected]



      SOURCE RockYou

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