Rotary Lift Declares War on Rust: New Processes Protect MOD35 Heavy-Duty Inground Lift from Corrosion

MADISON, Ind., Oct. 1, 2014 /PRNewswire/ -- When it comes to lift maintenance and durability, rust is the enemy. So with the introduction of the MOD35 modular heavy-duty inground lift series, Rotary Lift has added several weapons to its corrosion-fighting arsenal: nitriding, electrocoating and zinc/aluminum coating. The result is a lift that is even more durable than its predecessor, the MOD30 environmentally friendly heavy-duty inground lift.

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"Durability is crucial with a product like the MOD35, where useful life can be measured in decades," says Doug Spiller, Rotary Lift heavy-duty product manager. "The lift has to stand up to daily use in a harsh shop environment. Rotary Lift invented the environmentally friendly inground lift 12 years ago. Based upon the experience we have gained since then, with more than 1,000 installations to date, we have continued to refine and improve the durability recipe. As a result, not only does the MOD35 offer unique product features, it also is manufactured using techniques and protective processes unlike any other lift."

Some of the special processes used in the production of the Rotary Lift MOD35 heavy-duty inground lift series include:

Nitriding: Nitriding is a heat treatment process in which nitrogen is diffused into steel to create a hardened surface. Because nitriding is a metallurgical process that changes the surface of the metal rather than applying a coating like paint or galvanization, it results in a surface that is hard to scratch, so rust can't get underneath it. The automatic heavy-duty shutter plate trench covers on all MOD35 series inground lifts are nitrided instead of painted or galvanized, providing long-term protection against daily wear and tear.

Electrocoating: All Rotary Lift MOD35 frames are electrocoated using the same process automotive manufacturers employ to paint new cars and truck frames. In the electrocoating (or e-coating) process, the MOD35 frame is submerged in an acid bath for a thorough cleaning, and then moved into a booth where paint is electrically bonded into every nook and cranny for a long-lasting, premium finish. Rotary Lift's patented universal saddle and adapters are also e-coated.

Zinc/Aluminum: All fasteners used below grade in the MOD35 environmentally friendly inground lifts are treated with Magni 565, a duplex coating system that combines a zinc-rich basecoat with an aluminum-rich topcoat to prevent rust and seized bolts. The Magni 565-coated fasteners are superior in this application to painted fasteners that can rust and to stainless steel fasteners that are subject to galvanic corrosion.

To protect both the environment and the lift, the MOD35 is totally contained in a six-foot-deep steel enclosure that has been sealed inside and out with Rotary Lift's exclusive EnviroGuard coating. The enclosure is warranted against corrosion and electrolysis for 10 years. A patent-pending new installation method means the MOD35 series can be installed more quickly and at a lower cost than other heavy-duty inground lifts.

The modular design of the MOD35 inground lift enables it to be customized for any application and location. It is available with two (MOD235) or three (MOD335) multi-stage hydraulic cylinders to provide lifting capacity of 70,000 to 105,000 lbs. Unlike other inground lifts that require space-eating, floor-mounted consoles, the MOD35 series is operated by simple, patent-pending pendant-only controls that can be used at ground level and attached to an optional cord reel. The MOD35's compact electrical console can be wall-mounted up to 200 feet away from the lift. As a result, facilities gain about five square feet of additional floor space, providing technicians with more room to work around the vehicle.

The Rotary Lift MOD35 modular heavy-duty inground lift series is #RaisedinMadison and made in the USA. MOD35 models MOD235 and MOD335 have been third-party tested and certified to meet the ANSI/ALI ALCTV 2011 safety and performance standard.

See the new Rotary Lift MOD35 modular heavy-duty inground lift in booth #3447 at the APTA Expo, Oct. 13-15 in Houston, Texas. To learn more about Rotary Lift's complete line of heavy-duty vehicle lifts, contact your local Rotary Lift distributor, visit www.rotarylift.com or call (800) 640-5438. You can also find Rotary Lift on Facebook, www.facebook.com/RotaryLift; Twitter, twitter.com/RotaryLift; and Vimeo, http://vimeo.com/groups/rotary.

About Rotary Lift

Rotary Lift is the leading brand of vehicle lifts and equipment designed to increase technician productivity. Founded in 1925 by the inventor of the first automotive hydraulic lift, Rotary Lift offers the broadest line of lifts for use in professional automotive service, commercial truck and transit, and enthusiast/residential customer segments. There are more Rotary Lift products used in vehicle repair shops around the world than any other brand.

Rotary Lift is a Vehicle Service Group (VSG) brand. VSG comprises nine major vehicle lifting and collision repair brands: Rotary Lift, Chief^® Automotive Technologies, Forward^® Lift, Direct-Lift^®, Hanmecson^®, Revolution^® Lift, Elektron, Blitz^® and nogra^®. Based in Madison, Ind., VSG has operations worldwide, including ISO 9001-certified manufacturing centers in the U.S., Europe and Asia.

SOURCE Rotary Lift