Rox Raises $100 Million Series B at $1.3 Billion Valuation to Grow Revenue for the Global 2000

SAN FRANCISCO, Nov. 11, 2026 /PRNewswire/ -- Rox, which researches and develops the world's best revenue agent for the Global 2000, today announced a $100 million Series B financing at a $1.3 billion valuation.

The round is co-led by General Catalyst and March Capital, with existing investors Sequoia Capital and Factory doubling down on their investment, alongside new investors including Databricks Ventures and Prosperity7 Ventures.

In its first year in market, Rox has grown annual recurring revenue by more than 10x and is now deployed by leading public and private enterprises in non-tech industries including IT services, energy, commodities, medical technology, industrial manufacturing and automotive.

Rox is seeing more than 700% net revenue retention across enterprise customers, and some are seeing ~25x return on investment within 90 days.

The financing follows Rox's $50 million seed and Series A announced in November 2024. Zach Frankel, an early investor in Ramp, Cognition and Applied Compute, is also an early backer of Rox. 

Built for the sellers who drive revenue

Enterprise sales follows a power law: the top 15% of reps bring in roughly 90% of revenue. However, the average rep spends 40% of their time on administrative work, according to Salesforce. Rox was built to raise the ceiling for those teams.

The Rox agent helps automate pipeline generation, deal execution, and upsells, so reps can better manage complex accounts and build relationships.

Agents doing real commercial work

Rox is a vertically integrated, enterprise-ready AI system built on each customer's individual data warehouse. The results are already changing sales economics:

• For a global IT services firm, Rox delivered $330M in qualified pipeline in eight weeks. Reps also handed off pursuit prep to Rox and got 1,000 hours back for selling.
   
• For a global medical technology company, Rox has identified $200M+ of new funding opportunities at medical facilities that the team is actively pursuing. Despite multi-year sales cycles for some opportunities, Rox has already helped the team close $24M in revenue in just five months.
   
• For a leading global engineering and professional services firm, Rox identified over $310M in potential opportunities, spanning signal-qualified leads and estimated net-new pipeline from previously missed public-sector bids.
  
  
• For a market-leading DevSecOps platform, Rox doubled outbound volume. Rox has transformed them into an agent-driven org and delivered millions of dollars of pipeline.
   
• For a leading payroll provider, Rox opens up an entirely new source of growth: autonomously finding and engaging 4M prospects the sales team couldn't economically reach, and turning them into meetings at just 20% of the cost of traditional outreach.
   
• For a global industrial software company, Rox doubled sales team capacity and delivered 50+ meetings in just six weeks.
   
• For a large German engineering and technology company, Rox delivered 24.3x ROI in 90 days by automating sales work the business had never been able to do before, from always-on pipeline tracking to personalized outreach at scale.

Revenue is the next frontier for AI agents and one of the hardest. Unlike code, where an agent can test its work immediately, sales outcomes take weeks or months to materialize. Rox is solving that with custom models and original research, including launching a revenue-agent benchmark to measure performance on real-world revenue tasks. Rox recently cut outbound prospecting pricing by 50%, driven by research-led improvements.

"Rox is the product I wish I had," said Ishan Mukherjee, Co-founder and CEO of Rox. "We built Rox for the Global 2000 because that is where the problem is the hardest and the stakes are the highest. Our own go-to-market runs entirely on Rox, with no other tools, and our customers are already generating hundreds of millions of dollars of pipeline at a fraction of the traditional cost. This round lets us go further in our ultimate goal of growing the world's revenue."

Rox will use the capital to advance its AI research, custom models and evaluation infrastructure, and expand its work with large enterprises across healthcare, industrial, financial services, energy and technology. Rox was named a Visionary in the 2026 Gartner® Magic Quadrant™ for Revenue Action Orchestration and a Major Player in the 2026 IDC MarketScape for Worldwide Unified Revenue Orchestration Platforms.

INVESTOR QUOTES

Konstantine Buhler, Partner, Sequoia Capital
"Rox is a clear example of the real ROI of AI, delivering measurable results for Global 2000 sales teams and CROs in under a quarter. We backed Ishan and his team early because of their deep expertise in enterprise sales and their proven ability to drive meaningful pipeline impact. Rox will become synonymous with revenue, and we are proud to be investors in their vision."

Marc Bhargava, Managing Director, General Catalyst
"Ishan is as obsessed with revenue as other founders are with rockets, and that has pulled the strongest applied-AI team we have seen in this category. For the first time, boards are telling revenue leaders to try something new rather than renew the incumbent. There is a long graveyard of companies that said they'd take on Salesforce. The difference now is that the old systems were never built for agents, and boards are finally willing to start fresh. Rox is winning those conversations. That's why we doubled down."

Sumant Mandal, Co-Founder and Managing Partner, March Capital
"We're thrilled to partner with Ishan and the Rox team as they build a generational platform for revenue teams. Their rare combination of deep technical talent and real domain expertise shows up in the product, and it came through clearly in our conversations with delighted Global 2000 customers across industries."

Prosperity7 Ventures
"Rox is applying AI to address complex challenges in enterprise sales, helping teams work more efficiently and focus on higher-value activities. Its approach and early commercial traction highlight the potential for AI agents to support enterprise productivity. We look forward to supporting Ishan and the team as they continue to grow."

CUSTOMER QUOTES

Manu Narayan, CIO, GitLab
"A core part of our internal AI strategy is freeing our teams from routine activities so they can spend more time on higher-value strategic work. Rox's agents help the revenue team find and research prospects, and fit into the systems and governance standards we already run."

Tanay Tiwary, Global Head of Digitization, Puma Energy
"Puma Energy serves a diverse customer base across Africa, Asia and Latin America, from fleet operators and mining companies to airlines and small businesses. Next-generation CRM is still nascent in our industry, but represents a significant opportunity. As digital leaders in these markets, we'd rather set the pace than wait. By partnering with innovative start-ups like Rox, we're combining customer data and market intelligence to identify high-potential prospects, reduce manual work and equip our commercial teams with actionable insights. This will help us build stronger customer relationships and deliver better service, while unlocking the significant potential of digital innovation in traditionally underserved markets."

About Rox

Rox researches and develops the world's best revenue agent. Built for the Global 2000, the Rox agent generates pipeline, qualifies leads, books meetings, manages deals and expands accounts inside a company's existing systems. Rox was founded in 2024 by Ishan Mukherjee, Shriram Sridharan and Diogo Ribeiro. Rox is headquartered in San Francisco and backed by Sequoia Capital, General Catalyst, GV, March Capital, Databricks Ventures, Factory and Prosperity7 Ventures. Learn more at https://www.rox.com/ 

SOURCE Rox