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Royal Canin Introduces Feline Wet Canned Formulas Utilizing Macro Nutrient Profile Science

Royal Canin has added brand new innovation to its line of feline diets with six new wet canned formulas based on Macro Nutrient Profile science, which determines a cat's instinctive preferences.


News provided by

Royal Canin USA

Mar 09, 2010, 11:59 ET

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ST. CHARLES, Mo., March 5 /PRNewswire/ -- Royal Canin's research reveals that cats have instinctive preferences for specific levels of proteins, fats and carbohydrates in their diets, and these preferences change with age.  This research, Macro Nutrient Profile (MNP) science, is the basis for six new feline wet diets — the latest innovation in Royal Canin® Feline Health Nutrition™.  By creating nutritional solutions around those instinctive preferences, Royal Canin provides wet diets that cats will want to eat, while providing them with the nutrition they need.

(Photo:  http://www.newscom.com/cgi-bin/prnh/20100305/CG66091-a)

(Photo:  http://www.newscom.com/cgi-bin/prnh/20100305/CG66091-b)

(Logo:  http://www.newscom.com/cgi-bin/prnh/20100305/CG66091LOGO-c)

Macro Nutrient Profile science shows, for example, that a young kitten instinctively prefers a diet with more fat and less protein than an adult cat, which prefers more protein and less fat.  For this reason, all of Royal Canin's new feline wet diets are formulated with an optimal MNP to address these instinctive preferences.

In addition to being instinctively preferred by cats, Royal Canin's six new wet canned formulas provide nutritional solutions that focus on the cat's lifestage and special needs:

  • Babycat Instinctive™— wet canned formula for young kittens from 1-4 months
  • Kitten Instinctive™— wet canned formula for kittens from 4-12 months
  • Adult Instinctive™— wet canned formula for adult cats from 1-10 years
  • Ultra Light— wet canned formula to help control the body weight of adult cats from 1-10 years
  • Intense Beauty— wet canned formula to maintain a healthy coat and skin in adult cats from 1-10 years
  • Oral Mature— wet canned formula for cats over 10 years with sensitive teeth and gums

"Our new feline wet formulas truly take Feline Health Nutrition™ to the next level," said Staci Kombrink, Feline Brand Manager at Royal Canin. "These wet diets allow Royal Canin to continue to improve the lives of cats by providing precise nutrition that they need in a formula that they instinctively prefer."

Royal Canin® Feline Health Nutrition™ wet canned formulas can be found at pet specialty retailers throughout the United States. For more information on these new formulas, visit www.royalcanin.us/felinewetnutrition.

Royal Canin USA

Royal Canin USA is a forerunner of nutritional and technological advancement in pet food. With more than 40 years of experience in the animal health and nutrition industry, the company prides itself on putting knowledge and respect for the animal first. Royal Canin collaborates with nutritionists, breeders and veterinarians from around the world on impartial and relevant research to ensure dogs and cats receive the best nutrition. For more information, contact Royal Canin at 1-800-592-6687 or visit www.royalcanin.us.

PRESS RELEASE CONTACT: Cori Breckenridge

1-800-592-6687 or [email protected]

SOURCE Royal Canin USA

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