Sadler's Smokehouse Introduces New "Texas Barbeque" Product Line

Premium, authentic ready-to-eat meats feature original, gluten-free BBQ sauces

Sep 22, 2011, 09:00 ET from Sadler’s Smokehouse

HENDERSON, Texas, Sept. 22, 2011 /PRNewswire/ -- Sadler's Smokehouse, North America's leader in premium, pit-smoked meats, announces its new Texas Barbeque line featuring five authentic, ready-to-eat beef, chicken and pork dishes with delicious gluten-free barbecue sauces, available in select grocery stores nationwide.

Created deep in the heart of Texas, the new line features Chopped Beef Brisket and Sliced Beef Brisket, both pit-smoked over hickory and other natural hardwoods and served with Sadler's own Smoky Sweet Barbeque Sauce. Tender Pulled Chicken is slow cooked and complemented with a Spicy Chipotle Barbeque Sauce. Sadler's Original Bold Barbeque Sauce provides classic Texas taste to Boneless Country Style Pork Ribs and pit-smoked Pulled Pork. Each 12-14 oz. package has an SRP of $4.99 - 5.99.

Sadler's prepares its meats today with the same legendary Texas barbecuing techniques it has used since the company was founded in 1948. All meats are carefully selected, trimmed, seasoned, fully cooked and packaged so they are ready to heat and eat in minutes.

"We put more than 60 years of barbecuing experience to work developing the Texas Barbeque line with premium meats and big, bold Texas flavors," said Greg Klein, Sadler's Smokehouse Executive VP of Marketing. "Sadler's Texas Barbeque offers authentic barbecue that people crave with the convenience and value of ready-to-eat meals."

Texas Barbeque joins other popular Sadler's ready-to-eat offerings that include Tailgate Ready Beef Brisket and Dinner for Two. Sadler's meats are available in the refrigerated section of grocery and club stores throughout the United Sates. Shoppers can visit www.sadlerssmokehouse.com for store locations.

About Sadler's Smokehouse , Ltd.

Founded in 1948, Sadler's Smokehouse offers premium pit-smoked meats, authentic barbecue, dinners and entrees distributed nationwide through major grocery and club retailers, foodservice distributors and national chain restaurants. The privately held company is based in Henderson, Texas. Sadler's Smokehouse has been featured on the Food Network's popular show, "Unwrapped," in its "Fire it Up" segment, now airing in rerun format. In 2010, Sadler's was awarded the prestigious Kansas City Barbeque Society Seal of Approval. For more information visit www.sadlerssmokehouse.com and http://www.facebook.com/pages/Sadlers-Smokehouse-Ltd/71911064834.

Media Contact:
Allison Swank or Rebecca Wilkins
(817) 329-3257
allison@spmcommunications.com
rebecca@spmcommunications.com

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SOURCE Sadler’s Smokehouse



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