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SalesFUSION Announces 3rd Quarter Results

Announces signing of 60 new marketing automation clients


News provided by

SalesFUSION

Oct 03, 2011, 07:34 ET

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ATLANTA, Oct. 3, 2011 /PRNewswire-iReach/ --                                                            

SalesFUSION announces record-breaking sales results for Q3-2011; announcing the signing of sixty 60 new clients for the marketing automation platform.

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SalesFUSION™, the maker of SalesFUSION 360, an integrated sales and marketing demand generation platform, today announced its sales results for Third Quarter, 2011.  SalesFUSION broke it's own records for most net new clients in a single quarter with 60 new clients acquired.

(Logo:  http://photos.prnewswire.com/prnh/20111003/CG79585)

Said Kevin Miller, EVP Marketing and Sales for SalesFUSION; "The third quarter has historically been good for us but July always kept the new client signing numbers down a bit due to heavy vacation season. This year, we truly blew away our own internal expectations for new client acquisition at 60.  What was most exciting for SalesFUSION was the number of higher-tiered client signings, those that at or above our professional edition at $1500 per month.  We were also able to maintain our already high retention rate of 94% so all of the new growth is growth, not replacement of customer defections, as some are seeing the marketing automation space right now".

SalesFUSION's customer acquisitions for Q3-2011 included a diverse group of market verticals including healthcare technology, business services, media, manufacturing and financial services. 

In addition to customer signings, SalesFUSION is announcing the GA for SalesFUSION 360 V7.0 for November, 2011.  The new platform includes a visual marketing dialog tool, a stand-alone event management platform and new UI/Interface. 

On growth and the direction of the market, Miller stated; "The growth for b2b marketing automation continues to show very strong adoption trends, with the overriding issue being helping companies improve integration between marketing and sales.  For SalesFUSION we focus almost exclusive on this issue and on integration with CRM and we added Sage/Saleslogix this year and released a new product for Dynamics CRM 2011.  Both of these new solutions have contributed greatly to our new customer growth. " 

SalesFUSION's pricing model is based on 5-Contact/Lead database size tiers.  The pricing ranges from $450 to $5000 per month to accommodate both SMB and Enterprise-level accounts.  From a features standpoint, SalesFUSION is recognized as offering a true enterprise-class solution.  Core features within SalesFUSION include

  • Advanced email marketing
  • Lead scoring and lead routing management
  • Landing pages and surveys
  • Web analytics and a web visitor tracking station
  • Social media marketing/publishing

Because SalesFUSION is built from the ground up on a CRM-based data structure, it is much easier to set up, manage and maintain the integration between 3rd party CRM solutions and SalesFUSION.  SalesFUSION offers marketing automation solutions that are pre-intergated to Salesforce.com, Microsoft CRM, Sage/Saleslogix and Sugar CRM

About SalesFUSION

SalesFUSION 360 provides software that accelerates revenue by connecting sales and marketing with prospects at the moment they are ready to buy. This is made possible through the SalesFusion 360™ suite, which complements Sales Force Automation applications by adding an on-demand enterprise lead management service. SalesFUSION 360 increases lead quantity, lead quality, and revenue conversion rates by integrating and automating the lead management process. For more information, visit www.salesfusion.com.

Media Contact: Kevin Miller SalesFUSION, 1-800-558-1760, [email protected]

News distributed by PR Newswire iReach: https://ireach.prnewswire.com

SOURCE SalesFUSION

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