SAN FRANCISCO, May 3, 2016 /PRNewswire/ -- DIALOGUE, the San Francisco-based agency, working with organizations and brands to help them use experiences of human connection as a competitive advantage, has partnered with ride-sharing giant, Lyft, to launch one of their signature ThinkTank Series on the topic of Connection & Community.
With most startups in hyper-growth with billions of dollars in funding, companies are losing sight of the importance of human connection in not only understanding their direct consumer, but also how their product can have an impact greater than they ever imagined. The team at DIALOGUE has been working closely with Ron Storn, VP of People at Lyft, to help his team answer the following questions on three pressing topics, each informing Lyft's goal to be a leading innovator in transportation in the US, and beyond:
- Health & Care of Communities – What contributes to a thriving community? What can be done to enable mobility amongst affected populations?
- Citizenship, the Power of Individuals – What does citizenship look like today?
- Scaling Human Connection through Technology – How does technology influence the character of community?
"At Lyft, we continuously seek to understand how we can do more for our drivers and passengers while working towards our vision of reconnecting people and communities through better transportation. By exploring human connection through DIALOGUE ThinkTanks, we hope to gain insights into how Lyft can further activate and participate in community connectivity in new, innovative ways," says Storn.
The list of attendees includes experts and leaders from the Institute on Aging, Institute for the Future, and San Francisco City's Civic Innovation & Department of Public Health, as well as several leading experts on Community.
DIALOGUE started in 2014 as a pop-up ThinkTank with the sole purpose to bring together thought leaders from across design, business, and arts & sciences to explore and create tangible, relevant ways to spark innovation, unleash human potential, and harness untapped intelligence for maximum impact.
DIALOGUE is the brainchild of Rimma Boshernitsan, previously a strategic advisor to Fortune 500 companies on culture, human behavior and transformation, whose diverse background also spans the art and design worlds. "We believe that designing experiences where people are able to connect to themselves, a topic they are well-versed in, and one another while taking part in creating a collective intelligence can be very powerful. We are motivated to enable people to see beyond what's possible, to create an environment that pushes their boundaries, and to revive dialogue in a way that will shift paradigms. The way we work is different from other companies in that we aren't just focused on inner workings of organizations and outward focus of brands, we're interested in looking at humanity as part of culture at large, and how that lens can affect every touch point in our lives," says Boshernitsan.
DIALOGUE is a San Francisco-based agency, focused on helping companies gain a competitive advantage by designing experiences of human connection. They collaborate with the world's leading brands and organizations to bring together an extraordinary network of thought leaders to increase our clients' visibility and impact on shaping the future of culture.
Building on its success with ThinkTanks focused on topics such as Philanthropy & Charitable Giving, Ritual & Tradition, On Design: being a Maker, a Product Designer, and a Craftsman; On Education & Building Community, On Storytelling, and On the Cost & Value of Kindness, DIALOGUE is a multidisciplinary agency working with organizations around the globe to create experiences of human connection as it relates to their core priorities and business strategies.
Rimma Boshernitsan founded DIALOGUE with the conviction that the evolution of culture is shaped by people, yet we are engineering solutions that are further and further away from real human need. Her team's goal is to make the invisible visible and enable her clients to move beyond themselves to shape what could be.
A strategic advisor to CEOs of emerging businesses and Fortune 500 companies, Rimma has worked with many well-known brands: Deloitte Consulting, Apple, Aesop, Levi's, Kraft Foods, and Chevron to name a few. With a passion for people and their stories, Rimma excels at collapsing boundaries to solve complex business challenges. Through DIALOGUE, she taps into the inimitable intellectual and creative power of the Bay Area (and beyond) and focuses it in a new way upon the critical issues of our time.
To learn more about DIALOGUE and their services, visit www.in-dialogue.co