SAP PRESS Announces Its Participation at SAPPHIRE NOW® and Showcases First Book on SAP® Hybris® Solutions
QUINCY, Mass., May 16, 2017 /PRNewswire/ -- SAP PRESS, an SAP publishing partner, today announced that it will participate at SAPPHIRE NOW® and ASUG Annual Conference being held May 16-18 in Orlando, Florida. SAP PRESS will be exhibiting its best-selling guides to SAP® solutions, including its newest book, SAP Hybris: Commerce, Marketing, Sales, Service, and Revenue with SAP, in the South Concourse. The book marks SAP PRESS' first foray into the new customer engagement solutions, and is poised to be the go-to resource for those looking to get started with SAP Hybris® solutions.
Written by a team of three authors, including a senior member of the Solution Management and Strategy team for SAP Hybris, the book looks at both on-premise and cloud options for the solution. Readers will learn about the functionality of the five main components of SAP Hybris solutions: sales, service, commerce, marketing and revenue. Also covered are mobility options and how to integrate SAP Hybris with other SAP solutions.
Sanjjeev K. Singh, co-author and managing partner at ASAR America, said the book fills a hole in the market for those working with SAP Hybris solutions. "Based on my interactions with many SAP customers, partners and consultants and reading many social media posts on SAP Hybris solutions, I came to the conclusion that there is a lot of confusion out there about the SAP Hybris portfolio of products," he said.
Sven Feurer, co-author and senior member of the Solution Management and Strategy team for SAP Hybris, says that the book answers those questions by providing "insights into SAP's strategy for marketing, commerce, sales, service and revenue. It explains how the SAP Hybris portfolio of products fit into SAP's strategy to go beyond customer relationship management and provide integrated front-office and back-office processes using SAP Hybris cloud solutions. Business process owners from sales, service, marketing, commerce and revenue can use this book as a ready reference guide while implementing SAP Hybris cloud solutions."
In addition to the SAP Hybris book, SAP PRESS will have copies of dozens of other books on hand, including guides to solutions like SAP S/4HANA®, SAP Cloud Platform, SAP Business One® and more. Florian Zimniak, managing director for SAP PRESS, said SAPPHIRE NOW is a unique opportunity to interact with readers in person rather than over the pages of a book. "At SAPPHIRE NOW, we are able to directly connect with hundreds of our readers, many of them decision-makers and early-adopting SAP customers," he said. "Understanding which initiatives our readers are researching and investing in is crucial for planning new book publications."
SAP Hybris: Commerce, Marketing, Sales, Service, and Revenue with SAP is available in print, electronic and bundled editions and can be purchased via the SAP PRESS website and Amazon.com.
About SAP PRESS
SAP PRESS was founded in Bonn, Germany in 1999 as part of a joint venture between Rheinwerk Publishing and SAP. Today, it is the world's leading publisher on SAP topics, providing comprehensive book and e-book products on SAP topics for beginners and experts; SAP users and consultants; developers, administrators and IT managers. For more information, please visit http://www.sap-press.com.
SAP, SAPPHIRE NOW, Hybris, SAP S/4HANA, SAP Business One and other SAP products and services mentioned herein, as well as their respective logos, are trademarks or registered trademarks of SAP SE (or an SAP affiliate company) in Germany and other countries. See http://www.sap.com/corporate-en/legal/copyright/index.epx for additional trademark information and notices. All other product and service names mentioned are the trademarks of their respective companies.
For press inquiries and more information, contact:
Aja Walkes, Marketing Manager
2 Heritage Dr. Suite 305
Quincy, MA 02171
Office: (781) 228-5070 Ext. 210
[email protected]
SOURCE SAP PRESS
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