NEW YORK, April 14, 2015 /PRNewswire/ -- SapientNitro and Rosetta will take center stage at the 2015 Demandware XChange Conference April 13-15 in Las Vegas, Nevada, showcasing next-generation omni-channel solutions and forward-leaning thought leadership tailored to the needs of Demandware clients.
As part of the Publicis.Sapient platform, the world's most forward leaning and largest digitally centered platform focused exclusively on digital transformation and the dynamics of an always-on world, SapientNitro and Rosetta, along with Razorfish and DigitasLBi, are able to offer clients the most connected and comprehensive omni-channel commerce capabilities and innovative technology solutions designed to help them keep pace in an era of convergence and rapidly increasing consumer expectations.
At the Demandware XChange Conference, SapientNitro's Global Commerce Strategy Lead, Jon Panella, will present a session titled "Fifty Shades of Fulfillment" on Tuesday, April 14th from 11:25-11:45 a.m. PDT, where he will discuss fulfillment options and show how Demandware can support the entire supply chain. "Shopping behavior is rapidly evolving both in-store and online, and retailers must seamlessly connect data and technology to deliver a consistent brand experience across channels in order to drive business growth," said Panella.
Visitors to SapientNitro's booth will also get an early look at a new customer engagement kiosk that provides rich, digital content to lure customers into the store and create an engaging, dynamic shopping experience. The kiosk, which was jointly developed with Demandware, uses iBeacon technology to identify shoppers and personalize content that appears on the screen, including promotional items and new arrivals.
Rosetta's Executive Vice President of Marketing & Innovation, Paul Elliott, will present a session titled "Connecting Your In-Store and Digital Ecosystems" on April 15 from 1:00-1:20 p.m. PDT, where he will unveil a new In-store Customer Engagement (ICE) solution that is built on the Demandware Commerce Cloud and designed to integrate seamlessly with existing technology solutions. Rosetta ICE also adds a significant new accelerator to NEXUS, which integrates customer information and interactions across all major touch points and channels, including: commerce, direct, media, in-store, online, customer relationship management (CRM) programs and call centers.
Each of these solutions is available to clients across SapientNitro, Razorfish, Rosetta and DigitasLBi. For more information about Publicis.Sapient's offerings at Demandware XChange, please contact SapientNitro's Tony Terranova at [email protected] or Rosetta's Scott Sullivan at [email protected].
Publicis.Sapient, part of Publicis Groupe, is the world's most advanced and largest digitally-centered platform focused exclusively on digital transformation and the dynamics of an always-on world.
With more than 22,000 people around the world, Publicis.Sapient combines global leaders in digital—SapientNitro, Razorfish Global and DigitasLBi—with the deep industry expertise of Sapient Consulting. The platform leverages unmatched capabilities in marketing, omni-channel commerce and consulting, underpinned by tremendous depth of technology expertise with significant presence in India, to help clients advance their ways of working, given the daunting new reality of a highly-connected operating environment.