
The iconic bread brand teams up with Mike's Hot Honey® to bring the sweet-heat flavor everyone is buzzing about straight to the bread aisle
IRVING, Texas, Oct. 13, 2026 /PRNewswire/ -- Hot honey has found its way onto everything from pizza and fried chicken to cocktails and ice cream – and now, it's coming to the bread aisle. Sara Lee®, a beloved name in bread for generations, is teaming up with Mike's Hot Honey®, America's original and leading brand of hot honey, to debut the new Sara Lee® Mike's Hot Honey® Half Loaf, available now for a limited time at grocery retailers nationwide.
The collaboration brings together the soft, delicious bread consumers know and love from Sara Lee® with the craveable sweet heat of Mike's Hot Honey®. E ach slice delivers a balance of sweetness and subtle chili pepper heat, creating an easy way to add an unexpected flavor twist to everyday meals.
"We know our consumers are always looking for new ways to bring exciting flavors into the foods they already know and love, and this collaboration does exactly that," said Jon Watts, Vice President of Brand Marketing at Bimbo Bakeries USA. "By pairing the soft, delicious bread Sara Lee is known for with the unmistakable sweet heat of Mike's Hot Honey, we're giving consumers an unexpected new way to turn up the flavor on everything from breakfast sandwiches to lunchtime favorites."
Whether used to elevate a classic grilled cheese, build a sweet-and-savory breakfast sandwich or give an everyday turkey sandwich an unexpected kick, Sara Lee® Mike's Hot Honey® Half Loaf makes it easy to bring one of today's hottest flavor trends into the kitchen – no drizzle required.
The launch comes as hot honey continues to make its mark across grocery aisles and restaurant menus, evolving from a pizza-shop favorite into a flavor consumers are seeking across categories. By bringing the inspiration of Mike's Hot Honey® to a classic pantry staple, Sara Lee® is giving fans a new way to enjoy the trend as part of their everyday routines.
Sara Lee® Mike's Hot Honey® Half Loaf Bread will be available for a limited time beginning October 2026. The 12-ounce half loaf contains 12 slices and has a suggested retail price of $2.69. For more information and to find Sara Lee® products near you, visit saraleebread.com/store-locator.
The collaboration will also extend to Nature's Harvest® Mike's Hot Honey® Half Loaf, available exclusively in California for a limited time beginning October 2026. The 12-ounce half loaf also contains 12 slices and has a suggested retail price of $2.69.
To learn more, visit Sara Lee® on Facebook, Instagram, and explore saraleebread.com or visit Mike's Hot Honey® on Facebook, Instagram, TikTok, and explore MikesHotHoney.com.
About Bimbo Bakeries USA
Bimbo Bakeries USA is a leader in the baking industry, known for its category leading brands, innovative products, freshness and quality. Our team of 20,000+ U.S. associates operate more than 50 manufacturing locations in the United States. With leading brands such as Artesano®, Ball Park®, Bimbo®, Boboli®, Entenmann's®, Little Bites®, Marinela®, Mrs Baird's®, Oroweat®, Sara Lee®, Stroehmann® and Thomas'®. Bimbo Bakeries USA is owned by Mexico's Grupo Bimbo, S.A.B de C.V., the world's largest baking company with operations in 39 countries.
ABOUT MIKE'S HOT HONEY
Mike's Hot Honey is America's original and leading brand of hot honey and has been elevating everyday eating experiences since 2010, when its first drizzle on a pizza at Paulie Gee's in Brooklyn sparked a word-of-mouth sensation and created a new category of pizza topping. By popular demand, Mike started selling his small-batch, hand-labeled hot honey bottles to visitors of the pizzeria, as well as other local restaurants and businesses. Today, Mike's Hot Honey can be found in thousands of restaurants and retailers across the country, with the same original recipe in the bottle. Using only 100% pure honey infused with real chili peppers, Mike's Hot Honey's one-two flavor punch of sweetness then heat makes any dish more dynamic, from the original pairing on pepperoni pizza to chicken, cheese and charcuterie, ice cream, cocktails, and so much more. Mike's Hot Honey empowers chefs and eaters everywhere to customize, create, and share extraordinary meals. Happy drizzling! For more information about Mike's Hot Honey, please visit mikeshothoney.com.
SOURCE Bimbo Bakeries USA
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