FORT LAUDERDALE, Fla., April 5, 2011 /PRNewswire/ -- When the economy starts to slow down and consumers cut back on spending, one of the first things to suffer is the entertainment budget. This can happen locally, from eating out or watching films out, to a broader radius -- involving travel.
In an economic downturn, traditional travel destinations like Orlando and Las Vegas feel the heat worst because so much of their local economy is based on tourists visiting, spending and investing in their economy. The recent rise in gas prices hasn't helped either. With gas prices on the rise again, it's no surprise a recent survey of U.S. consumers found that 66 percent said they were changing vacation plans because of high gas prices, and 34 percent canceled their plans entirely.
However, the fact remains that regardless of how bad it gets, people will still travel, just not as far, or for as long. And when they do travel, they will look for ways to save money on all facets of their trip. Popular websites such as Expedia, Priceline and Hotels.com offer travelers discounts on airfare and accommodations. However, the discounts, for the most part, stop there. How can a traveler save money once they arrive at their destination? The answer: SavingsOnArrival.com.
Upon arrival, one must consider the cost of purchasing multiple meals a day for themselves and their family, as well as for sightseeing, recreation, shopping and more. This is where the cost of a vacation can really rise. SavingsOnArrival.com is a unique, cost-effective and completely web-based marketing program (free to the consumer) that allows travelers to better plan in advance and then maximize their vacation savings by featuring special savings opportunities and coupon discounts at various types of businesses and local attractions in key destinations throughout the U.S.
In the South Florida market, a major tourism destination, SavingsOnArrival.com advertisers have seen the redemption on their coupons rise dramatically over the past year. One example is Zoo Miami (formerly Metro Zoo), which has been advertising with Savings On Arrival for two years. Cindy Castelblanco, Director of Marketing and Integrated Communication for Zoo Miami, states, "From October 2010 (beginning of our fiscal year) - February 2011, we've had more than 5,000 redemptions for our coupon on SavingsOnArrival.com. I'm happy to report that it is one of our highest redeemed coupons." According to Ira Lewis, President of Savings On Arrival, "Other advertisers are also seeing significant gains in their coupon redemption as well. We are happy to be able to offer visitors to our website the opportunity to save money whether they are traveling, or just looking to save locally."
An important part of the Savings On Arrival philosophy is to allow smaller businesses the opportunity to compete with much larger and deeper-pocketed chain rivals, by offering 24/7 worldwide exposure. This allows out-of-area travelers and more regional staycationers the opportunity to "discover" local things to do, featuring coupon discounts.
As this market category continues to grow, Savings On Arrival is firmly committed to responding to the ever-changing needs of consumers and businesses.
FOR ADDITIONAL INFORMATION:
Vice President, Sales and Marketing
Office: (305) 409-9092
Email: [email protected]
SOURCE Savings On Arrival